Experienced Digital Marketer, expertise in building data-driven strategies that increase traffic, brand growth and generate leads. I specialize in SEO, paid advertising (Google & Meta Ads), social media marketing, content strategy, and conversion optimization.

Experienced Digital Marketer, expertise in building data-driven strategies that increase traffic, brand growth and generate leads. I specialize in SEO, paid advertising (Google & Meta Ads), social media marketing, content strategy, and conversion optimization.

Next availability:
April 1, 2026

Experienced Digital Marketer, expertise in building data-driven strategies that increase traffic, brand growth and generate leads. I specialize in SEO, paid advertising (Google & Meta Ads), social media marketing, content strategy, and conversion optimization.

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Language

Malay
Fluent
English
Advanced
Chinese
Fluent

Work Experience

Operational Manager at Distinct Media Sdn Bhd
November 1, 2022 - September 30, 2023
Liaised with directors to decide on operational activities and set strategic goals; maintained relationships with directors and other departments to ensure effective coordination; supervised staff across departments and provided constructive feedback. Reviewed financial information and adjusted operational budgets to promote profitability; managed money handling, accounting and banking processes; created financial plans to increase revenue margins; managed Finance and Account teams to track financial status; prepared weekly and monthly reports and analyzed data to evaluate overall performance and optimize costing, revenue and profit. Analyzed market trends to identify business opportunities and maximize profits; oversaw the preparation of the company budget. Worked closely with the marketing team to stay updated on digital marketing trends, campaign performance, and client needs; conducted regular meetings to address issues and brainstorm improvements.
Marketing Manager Cum Sales Executive at Distinct Media Sdn Bhd
January 1, 2011 - October 31, 2022
Understood client value and utilized strategies to achieve client objectives; led account planning and optimization, including structuring and targeting improvements; made informed decisions across account dimensions based on current market results; closely coordinated with clients to meet needs, resolve issues and ensure satisfaction; prepared weekly and monthly campaign performance reports; provided marketing training for Junior Marketing Executives; assisted and managed Marketing Executives in planning, optimizing and monitoring campaigns.
Digital Marketing Executive Cum Assistant Marketing Manager at Distinct Media Sdn Bhd
July 1, 2019 - December 31, 2020
Managed company Facebook page (posting and replying to messages); built and launched Facebook ads; researched and analyzed market trends; created and launched Google Ads campaigns; assisted tracking campaigns’ performance; brainstormed to improve campaign performance; performed ad hoc assignments.

Education

Bachelor's Degree at University Malaysia Sabah
January 1, 2017 - December 31, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet