Orel IT – Brand Video

This was one of the most challenging projects I directed and wrote the screenplay for. My team and I had only 20 days to complete it. The purpose of the video was to help Orel IT expand into international markets and use it for presentations and investor relations.

Orel IT has five main business pillars, and the video needed to highlight all of them. To tell this story, I used a creative tribute to past scientists, symbolizing innovation and progress. We cast actors with similar features and applied deepfake technology to create accurate faces.

This was produced in 2023, at a time when AI resources were much more limited compared to today, which made the process even more complex. The final result was so well executed that some employees believed the production had been done overseas rather than locally.