I’m a social media and content professional with 6+ years of experience creating authentic, well-curated content for brands and individuals. I focus on thoughtful storytelling, visual consistency, and helping people reflect their personality online in a natural, non-corporate way. I enjoy working closely with clients to plan, create, and refine content that feels genuine rather than forced. Experienced in Instagram and Facebook content planning, copywriting, light editing, and content calendars, with a strong eye for detail and tone.

Yiğit Kısabacak

I’m a social media and content professional with 6+ years of experience creating authentic, well-curated content for brands and individuals. I focus on thoughtful storytelling, visual consistency, and helping people reflect their personality online in a natural, non-corporate way. I enjoy working closely with clients to plan, create, and refine content that feels genuine rather than forced. Experienced in Instagram and Facebook content planning, copywriting, light editing, and content calendars, with a strong eye for detail and tone.

Available to hire

I’m a social media and content professional with 6+ years of experience creating authentic, well-curated content for brands and individuals.

I focus on thoughtful storytelling, visual consistency, and helping people reflect their personality online in a natural, non-corporate way. I enjoy working closely with clients to plan, create, and refine content that feels genuine rather than forced.

Experienced in Instagram and Facebook content planning, copywriting, light editing, and content calendars, with a strong eye for detail and tone.

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Language

Turkish
Fluent
English
Advanced

Work Experience

Senior Marketing & Content Specialist at Warner Music Group
October 1, 2022 - October 1, 2025
Led strategic marketing initiatives for multiple product launches, supporting both local rising artists and global stars in achieving higher streams and stronger visibility in the Turkish market. Developed and executed social media content strategies aligned with global and local trends, driving +30% audience engagement. Planned and optimized digital & traditional advertising campaigns across Meta, Google, TikTok, and YouTube, delivering ROI growth and cost efficiency. Managed allocated advertising budgets, ensuring consistent performance improvements and effective spend optimization. Coordinated with global Warner Music teams, providing reports, strategic plans, and market insights to align local and international objectives. Directed influencer partnerships and audience development projects, expanding reach and strengthening brand presence in Turkey. Worked on ByteDance / TikTok content operations, ensuring compliance with global community guidelines and strengthening platform trust.
Content Manager (TikTok) at TELUS International
February 1, 2022 - October 1, 2022
Created and published visual and written content across multiple platforms to strengthen brand presence. Developed website visuals and marketing materials, presenting creative concepts to management. Supported digital marketing campaigns, including ad design, performance tracking, and lead optimization from social media into sales.

Education

B.A. in Visual Communication and Design at Yaşar University
January 11, 2030 - January 1, 2018
Fundamentals of Digital Marketing at Google Digital Garage
January 11, 2030 - December 14, 2025
Fundamentals of Digital Marketing certificate at Google Digital Garage
January 11, 2030 - December 14, 2025
Digital Marketing Associate at Meta Blueprint
January 11, 2030 - December 14, 2025
Digital Marketing Certificate at Bilge Adam Istanbul
January 11, 2030 - December 14, 2025

Qualifications

B.A. in Visual Communication and Design
January 11, 2030 - January 1, 2018
Fundamentals of Digital Marketing - Google Digital Garage
January 11, 2030 - December 14, 2025
Digital Marketing Associate - Meta Blueprint
January 11, 2030 - December 14, 2025
Fundamentals of Digital Marketing - Bilge Adam Istanbul
January 11, 2030 - December 14, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services