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I’m a full-stack marketer with 15+ years of experience across marketing, communications, and digital strategy, helping organizations turn strategy into focused, effective marketing. I work with startups, scale-ups and established organizations, sometimes owning marketing end-to-end, and other times strengthening existing teams, systems, and strategies. I’ve worked across sectors including life science, health tech, finance, and non-profit, often in environments where clarity, trust, and strong communication are critical. I partner closely with founders and teams to bring structure, focus, and momentum to their marketing efforts, whether building from scratch or refining what’s already in place.…I’m a full-stack marketer with 15+ years of experience across marketing, communications, and digital strategy, helping organizations turn strategy into focused, effective marketing. I work with startups, scale-ups and established organizations, sometimes owning marketing end-to-end, and other times strengthening existing teams, systems, and strategies. I’ve worked across sectors including life science, health tech, finance, and non-profit, often in environments where clarity, trust, and strong communication are critical. I partner closely with founders and teams to bring structure, focus, and momentum to their marketing efforts, whether building from scratch or refining what’s already in place.

Ylva Predan

Marketing Strategist, Digital Marketer, Brand Strategist, +4

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I’m a full-stack marketer with 15+ years of experience across marketing, communications, and digital strategy, helping organizations turn strategy into focused, effective marketing. I work with startups, scale-ups and established organizations, sometimes owning marketing end-to-end, and other times strengthening existing teams, systems, and strategies. I’ve worked across sectors including life science, health tech, finance, and non-profit, often in environments where clarity, trust, and strong communication are critical. I partner closely with founders and teams to bring structure, focus, and momentum to their marketing efforts, whether building from scratch or refining what’s already in place.…I’m a full-stack marketer with 15+ years of experience across marketing, communications, and digital strategy, helping organizations turn strategy into focused, effective marketing. I work with startups, scale-ups and established organizations, sometimes owning marketing end-to-end, and other times strengthening existing teams, systems, and strategies. I’ve worked across sectors including life science, health tech, finance, and non-profit, often in environments where clarity, trust, and strong communication are critical. I partner closely with founders and teams to bring structure, focus, and momentum to their marketing efforts, whether building from scratch or refining what’s already in place.

Available to hire

I’m a full-stack marketer with 15+ years of experience across marketing, communications, and digital strategy, helping organizations turn strategy into focused, effective marketing. I work with startups, scale-ups and established organizations, sometimes owning marketing end-to-end, and other times strengthening existing teams, systems, and strategies. I’ve worked across sectors including life science, health tech, finance, and non-profit, often in environments where clarity, trust, and strong communication are critical. I partner closely with founders and teams to bring structure, focus, and momentum to their marketing efforts, whether building from scratch or refining what’s already in place.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Swedish

Fluent

English

Fluent

Spanish; Castilian

Advanced

Work Experience

Marketing Lead at Nordic investment company operating in life sciences and health tech

January 1, 2023 - Present

Set the overall marketing direction for a Nordic investment company focused on life sciences and health tech. Built long-term engagements with in-house teams and external consultants; designed a cohesive marketing strategy and messaging framework for investors and stakeholders; developed go-to-market plans and led the creation of materials for investor updates, due diligence, and stakeholder communications. Established scalable marketing operations and governance and collaborated closely with leadership to drive growth.

Head of Communications & Finance at The Hunger Project Sweden

January 1, 2013 - January 1, 2018

Led brand, communications, and financial operations for the Swedish office of a global NGO. Owned content, email marketing, and digital presence; led storytelling, public campaigns, and fundraising communications. Managed reporting and performance tracking; improved internal and external communications; advanced processes and collaboration with partners and stakeholders.

Financial Controller at University of Gothenburg

January 1, 2018 - January 1, 2021

Supported governance, reporting, and compliance in a large public organization. Improved processes through automation and digitization; managed internal communications channels; supported external audits and financial oversight.