Brand & Visual Designer with 3+ years of experience delivering branding, campaign, and digital design solutions for local and international brands across fashion, lifestyle, and e-commerce industries. Experienced in developing cohesive visual systems and marketing assets while collaborating with multidisciplinary creative teams.

Yoko Athaya Adha

Brand & Visual Designer with 3+ years of experience delivering branding, campaign, and digital design solutions for local and international brands across fashion, lifestyle, and e-commerce industries. Experienced in developing cohesive visual systems and marketing assets while collaborating with multidisciplinary creative teams.

Available to hire

Brand & Visual Designer with 3+ years of experience delivering branding, campaign, and digital design solutions for local and international brands across fashion, lifestyle, and e-commerce industries. Experienced in developing cohesive visual systems and marketing assets while collaborating with multidisciplinary creative teams.

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Language

Indonesian
Fluent
German
Beginner
English
Advanced

Work Experience

Founder / Creative Director / Brand Designer at Éthèrèe (independent fashion brand)
November 1, 2025 - Present
Founded and built an independent fashion brand from concept to launch. Developed the complete brand identity, including logo, visual system, and brand collateral. Directed creative concepts for social media campaigns; designed fashion sketches and product development materials. Produced social media content including creative direction, photography, and video editing; managed brand visual communication across digital platforms.
Freelance Graphic Designer at Hogarth (WPP Media) / Freelancer
June 1, 2025 - November 30, 2025
Developed key visuals for marketing campaigns. Designed POS (point-of-sale) materials for promotional activities. Created packaging designs for FMCG products and adapted campaign visuals across multiple marketing touchpoints while maintaining brand consistency.
Part-time Graphic Designer at Styles Creative
November 1, 2024 - December 31, 2024
Designed e-commerce banners for promotional campaigns. Created food packaging designs from concept to final artwork and produced custom illustrations for product packaging.
Graphic Designer at DAMAS Studio
February 1, 2024 - May 31, 2025
Developed brand identities for fashion brands. Designed social media content and marketing assets across digital platforms. Created visual assets to maintain consistent brand identity across campaigns.
Creative Designer Intern (Social Media Design & Video) at Arya Noble
August 1, 2022 - November 30, 2022
Created social media content for marketing campaigns. Produced video content including filming and post-production editing to support promotional activities.
Freelance Graphic Designer at Freelancer (freelancegraphicdesigner)
January 1, 2022 - January 1, 2023
Designed custom logos for international clients. Delivered rebranding concepts based on client requirements, adapting visual directions to brand goals and audience needs.
Graphic Designer Intern at GPC Asia
October 1, 2021 - November 30, 2021
Designed social media content and marketing assets. Created global e-commerce banners following brand guidelines. Developed presentation materials for internal and client use.
Freelance Graphic Designer at Sribuu.com
January 1, 2020 - January 1, 2022
Designed logos and visual identities for clients across various industries. Developed branding assets tailored to each client’s business objectives.
Graphic Designer Intern at SAE Indonesia
July 1, 2019 - August 31, 2019
Designed social media assets to support marketing campaigns. Developed branding materials and merchandise designs. Created exhibition graphics and promotional assets for events.
Public Relations Intern (Design) at Ministry of Agriculture
February 1, 2018 - April 30, 2018
Designed billboard artwork for public communication campaigns. Produced motion graphics for digital billboard content, supporting campaign visibility and messaging across media.

Education

Vocational High School (Multimedia) at Vocational High School
January 1, 2016 - January 1, 2019
Visual Communication Design (Multimedia/Visual Communication Design program) at Trilogi University
January 1, 2019 - January 1, 2023

Qualifications

Industry Experience

Education, Government, Media & Entertainment, Retail, Consumer Goods, Professional Services