Pavel Green

Available to hire

Summary Highly motivated and results-oriented digital marketing and e-commerce professional with over 15 years of experience leading and developing online initiatives.

About

Summary
Highly motivated and results-oriented digital marketing and e-commerce professional with over 15 years of experience leading and developing online initiatives. Proven ability to build, manage and optimize websites, drive traffic and conversions and manage multi-million budgets. Proven track record of success in driving sales growth and brand awareness across various online platforms. Self-taught and quick learning ability.
Experience
Freelance Consultant & Online Marketing & E-Commerce Expert | 2007 – Present

  • 19 years' experience
  • Joined October 2025

Industry experience

  • Media & Entertainment
  • Software & Internet
  • Retail
  • Professional Services

Work experience· 12 roles

Head of Digital Marketing & E-commerce · Kravitz GroupJan 2025 – Oct 2025 · 10 mos

Responsible for the entire online presence and e-commerce platform of the company. Built and implemented cross-functional processes, driving decision-making at the company level. Managed internal and external stakeholders in a matrix management model. Developed and promoted e-commerce websites, built marketing plans for the digital department and managed campaigns across Google (PPC, SEO), Facebook, Instagram. Management and creation of content based on a promotion plan for new and existing products. Performed analytical reviews of online and offline marketing activities. Built and managed the website's distribution, managed inventory, worked with suppliers and trade partners. Managed a service center with hundreds of inquiries per day. Defined and developed new websites with external and internal vendors, recruited and sourced suppliers and created partnerships. Managed a team of 5-7 employees and utilized freelance resources. Managed payroll budgets, goals, metrics and provided train

Head of Digital Marketing & E-commerce · Kravitz GroupJan 2025 – Oct 2025 · 10 mos

Responsible for the entire online presence and e-commerce platform of the company. Built and implemented cross-functional processes, driving decision-making at the company level. Managed complex internal and external stakeholders in a matrix management model. Developed and promoted e-commerce websites, built marketing plans for the digital department and managed campaigns across Google (PPC, SEO), Facebook, Instagram. Content creation for promotions; Performed analytical reviews of online and offline marketing activities. Built and managed the website's distribution, managed inventory, worked with suppliers and trade partners. Managed a service center with hundreds of inquiries per day. Defined and developed new websites with external and internal vendors, recruited and sourced suppliers and created partnerships. Managed a team of 5-7 employees; payroll budgets; training. Responsible for data optimization, system integration and monitoring of marketing systems.

Head of Digital Marketing & E-commerce · Kravitz GroupJan 2025 – Oct 2025 · 10 mos

Responsible for the entire online presence and e-commerce platform of the company. Built and implemented cross-functional processes, driving decision-making at the company level. Managed complex internal and external stakeholders in a matrix management model. Developed and promoted e-commerce websites, built marketing plans for the digital department and managed campaigns across Google (PPC, SEO), Facebook, Instagram. Management and creation of content based on a promotion plan for new and existing products. Performed analytical reviews of online and offline marketing activities. Built and managed the website's distribution, managed inventory, worked with suppliers and trade partners. Managed a service center with hundreds of inquiries per day. Defined and developed new websites with external and internal vendors, recruited and sourced suppliers and created partnerships. Managed a team of 5-7 employees and utilized freelance resources. Managed payroll budgets, goals, metrics and provid

Head of Internet, Advertising and Printing · Kravitz BusinessJan 2015 – Oct 2025 · 10 yrs 10 mos
Head of Internet, Advertising and Printing · Kravitz BusinessJan 2015 – Oct 2025 · 10 yrs 10 mos
Head of Internet, Advertising and Printing · Kravitz BusinessJan 2015 – Oct 2025 · 10 yrs 10 mos
Store Manager · Kravitz IsraelJan 2011 – Oct 2025 · 14 yrs 10 mos
Store Manager · Kravitz IsraelJan 2011 – Oct 2025 · 14 yrs 10 mos

Education· 9

Pre-Academic Program · College of Engineering in the Negev2003 – 2005
Secretarial Management with Computerization · College of Management1997 – 2000
High School · Ukraine - English Major1988 – 1997
Pre-Academic Program · College of Engineering in the Negev2003 – 2005

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