Hi, I'm Zak Grainger, a digital content creator who built Clickout Media’s independent social channels from scratch after proposing the concept and leading the initiative to scale it. In my first year I delivered 9M+ organic views, including 3.6M YouTube views against a 500k target and 2,500 subscribers against 1,000. I’ve gained cross-functional exposure across editorial, PR, SEO and social media, contributing to journalist outreach, athlete interviews and performance-driven content strategy. I research, produce and optimise sports content across disciplines, combining creative storytelling with data-led decision making, and I’m continually expanding my technical skills in video editing, scripting, thumbnail optimisation, graphic design, and platform analytics. Portfolio: _Website not available. Sign in: https://www.twine.net/signup_

Zak Grainger

Hi, I'm Zak Grainger, a digital content creator who built Clickout Media’s independent social channels from scratch after proposing the concept and leading the initiative to scale it. In my first year I delivered 9M+ organic views, including 3.6M YouTube views against a 500k target and 2,500 subscribers against 1,000. I’ve gained cross-functional exposure across editorial, PR, SEO and social media, contributing to journalist outreach, athlete interviews and performance-driven content strategy. I research, produce and optimise sports content across disciplines, combining creative storytelling with data-led decision making, and I’m continually expanding my technical skills in video editing, scripting, thumbnail optimisation, graphic design, and platform analytics. Portfolio: _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

Hi, I’m Zak Grainger, a digital content creator who built Clickout Media’s independent social channels from scratch after proposing the concept and leading the initiative to scale it. In my first year I delivered 9M+ organic views, including 3.6M YouTube views against a 500k target and 2,500 subscribers against 1,000.

I’ve gained cross-functional exposure across editorial, PR, SEO and social media, contributing to journalist outreach, athlete interviews and performance-driven content strategy. I research, produce and optimise sports content across disciplines, combining creative storytelling with data-led decision making, and I’m continually expanding my technical skills in video editing, scripting, thumbnail optimisation, graphic design, and platform analytics. Portfolio: Website not available. Sign in: https://www.twine.net/signup

See more

Language

English
Fluent

Work Experience

Social Media Executive at Clickout Media
February 1, 2024 - Present
Built and launched YouTube, YouTube Shorts, TikTok, X, and Instagram channels from scratch; established content strategy, tone of voice, visual identity, and publishing frameworks across each platform. Generated 9M+ organic views in the first year through data-led content planning, trend analysis, and audience insights. Platforms included: TikTok (4.4m views), X (4.2e5), Instagram (4.8e5). Exceeded YouTube subscriber target (2,500 vs 1,000) and view targets (3.6M vs 0.5M); Developed platform-specific strategies, optimized hooks, video structure, editing style and posting cadence; Implemented structured content calendar aligned with brand awareness and audience growth; Analyzed performance metrics and identified scalable themes; Coordinated editors, designers, and contributors to ensure on-brand output; Continued upskilling in video editing, scripting, thumbnail optimisation, graphic design and analytics.
PR Assistant at Clickout Media
June 1, 2024 - January 1, 2025
Produced structured question frameworks for journalists to shape compelling storylines; Led targeted media outreach campaigns promoting exclusive interviews and content featuring high-profile names. Built and segmented outreach lists by sports verticals to pitch to relevant markets; Crafted tailored email pitches to upsell Clickout Media’s content, aligning interview angles with trending sports narratives and editorial demand.
Journalist at Clickout Media
February 1, 2024 - June 1, 2024
Proactively sourced breaking sports news across Football, Basketball, NFL, Golf and UFC; Monitored leading outlets to identify trends and angles; Wrote objective, insight-driven articles offering alternative perspectives; Produced long-form blog content including ranked features and reactive commentary; Conducted market research on audience interests and keyword opportunities; Used WordPress to publish and optimise articles with on-page SEO.

Education

A Level Graphic Communication: BB at Aquinas College
September 1, 2020 - June 1, 2022
BTEC Media: Distinction* at Aquinas College
September 1, 2020 - June 1, 2022
Level 3 Content Creator at Juice Academy/Apprentify
February 1, 2024 - June 1, 2025

Qualifications

Level 3 Content Creator
February 1, 2024 - June 1, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education