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Hi, I’m Zeeshan Abbas, a results-driven digital marketing specialist with over 3 years of international experience in France and India. I specialize in SEO, SEA, paid media, and data-driven campaigns that optimize ROI. I’ve led multi-channel campaigns across Google Ads, Meta, LinkedIn, and TikTok, and I excel at marketing automation, analytics, and A/B testing to maximize performance. I partner with cross-functional teams to design scalable growth strategies, automate lead workflows, and elevate brand impact. I’m fluent in English with intermediate French and thrive in fast-paced, collaborative environments where data-informed decisions drive measurable business outcomes.…Hi, I’m Zeeshan Abbas, a results-driven digital marketing specialist with over 3 years of international experience in France and India. I specialize in SEO, SEA, paid media, and data-driven campaigns that optimize ROI. I’ve led multi-channel campaigns across Google Ads, Meta, LinkedIn, and TikTok, and I excel at marketing automation, analytics, and A/B testing to maximize performance. I partner with cross-functional teams to design scalable growth strategies, automate lead workflows, and elevate brand impact. I’m fluent in English with intermediate French and thrive in fast-paced, collaborative environments where data-informed decisions drive measurable business outcomes.

Zeeshan Abbas

Digital Marketer, Growth Marketer, Performance Marketer, +3

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Hi, I’m Zeeshan Abbas, a results-driven digital marketing specialist with over 3 years of international experience in France and India. I specialize in SEO, SEA, paid media, and data-driven campaigns that optimize ROI. I’ve led multi-channel campaigns across Google Ads, Meta, LinkedIn, and TikTok, and I excel at marketing automation, analytics, and A/B testing to maximize performance. I partner with cross-functional teams to design scalable growth strategies, automate lead workflows, and elevate brand impact. I’m fluent in English with intermediate French and thrive in fast-paced, collaborative environments where data-informed decisions drive measurable business outcomes.…Hi, I’m Zeeshan Abbas, a results-driven digital marketing specialist with over 3 years of international experience in France and India. I specialize in SEO, SEA, paid media, and data-driven campaigns that optimize ROI. I’ve led multi-channel campaigns across Google Ads, Meta, LinkedIn, and TikTok, and I excel at marketing automation, analytics, and A/B testing to maximize performance. I partner with cross-functional teams to design scalable growth strategies, automate lead workflows, and elevate brand impact. I’m fluent in English with intermediate French and thrive in fast-paced, collaborative environments where data-informed decisions drive measurable business outcomes.

Available to hire

Hi, I’m Zeeshan Abbas, a results-driven digital marketing specialist with over 3 years of international experience in France and India. I specialize in SEO, SEA, paid media, and data-driven campaigns that optimize ROI. I’ve led multi-channel campaigns across Google Ads, Meta, LinkedIn, and TikTok, and I excel at marketing automation, analytics, and A/B testing to maximize performance.

I partner with cross-functional teams to design scalable growth strategies, automate lead workflows, and elevate brand impact. I’m fluent in English with intermediate French and thrive in fast-paced, collaborative environments where data-informed decisions drive measurable business outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Intermediate

Hindi

Fluent

Work Experience

Digital Marketing Specialist and Growth Hacking at Elveflow Microfluidics

August 1, 2023 - Present

Led multi-channel digital marketing efforts involving content strategy, paid search (SEA), SEO, and social media to boost targeted user acquisition and qualified lead generation. Achieved a 15% year-over-year increase in lead generation through data-driven campaign optimization and funnel-focused targeting. Improved organic search visibility by 20% within one year by applying a keyword-first SEO strategy and technical SEO best practices. Automated CRM-driven email nurturing workflows using Zapier to enhance lead engagement and conversion rates in the middle of the marketing funnel.

Digital Content and Media Measurement Intern at L'Oreal Groupe

December 1, 2022 - August 8, 2025

Analyzed key performance indicators such as PPC, CPC, and conversion rates for digital campaigns and provided actionable insights to C-suite management, resulting in a 5% increase in overall campaign ROI. Enhanced brand awareness recall by 10% via strategic TikTok and Instagram user targeting. Conducted monthly analysis of social media content performance using visual dashboards and charts, preparing detailed reports for internal teams to guide content strategy and improve cross-functional communication.

Business Support and Digital Transformation at Tata Nexarc

August 1, 2021 - August 8, 2025

Designed and implemented Excel-based tools to digitize vendor registration workflows on the Nexarc platform, increasing data collection efficiency and accuracy. Provided technical enablement and support to third-party vendors to ensure smooth adoption and effective usage of digital products. Developed a GUI-based tool enabling seamless data uploads, which automatically sent messages via the WhatsApp Business API, streamlining communication workflows and minimizing manual intervention.

Growth Marketing Manager at Elveflow Microfluidics

August 1, 2023 - September 1, 2025

Led optimization of Google Ads campaigns and landing pages, improving keyword strategy and bidding to achieve +20% lead growth, −30% cost per lead, and +25% CTR. Executed keyword-first SEO strategy with internal linking and high-quality content, increasing organic visibility and delivering +15% quarterly traffic growth. Built a targeted outbound email engine reaching PhD and postdoctoral researchers, generating ~5 qualified leads per week with improved open/reply rates. Automated lead creation and enrichment using Zapier and HubSpot, cutting sales follow-up time by 30%.

Digital Content & Media Measurement Intern at L'Oréal Groupe

June 1, 2022 - December 1, 2022

Analyzed KPIs (PPC, CPC, conversion rates) and delivered insights that boosted campaign ROI by 50%. Improved brand awareness recall by 10% via targeted TikTok and Instagram campaigns. Built visual dashboards to track performance and guide content strategy.

Business Support & Digital Transformation at Tata Nexarc

February 1, 2021 - August 1, 2021

Designed Excel-based vendor registration tools, improving data accuracy by 95%. Developed a GUI-based automation tool for WhatsApp Business API, reducing manual tasks by 80%. Onboarded 10 vendors to ensure digital adoption.