Hi, I’m Zita—a marketing and business development professional with a Bachelor of Commerce and a hands-on background across social media, brand design, and lead generation. I’ve led content creation, video storytelling, and graphics for Corporate Legal, CS Education, and Digiware, while driving measurable engagement and client outreach. I love turning ideas into visuals and clear messages that resonate with diverse audiences. Currently studying at Macquarie University and active in student marketing groups, I enjoy collaborating across teams, translating content for broader audiences, and delivering polished campaigns. I’m excited to bring energy, creativity, and a strategic mindset to a dynamic marketing team.

Zita Arbabzada

Hi, I’m Zita—a marketing and business development professional with a Bachelor of Commerce and a hands-on background across social media, brand design, and lead generation. I’ve led content creation, video storytelling, and graphics for Corporate Legal, CS Education, and Digiware, while driving measurable engagement and client outreach. I love turning ideas into visuals and clear messages that resonate with diverse audiences. Currently studying at Macquarie University and active in student marketing groups, I enjoy collaborating across teams, translating content for broader audiences, and delivering polished campaigns. I’m excited to bring energy, creativity, and a strategic mindset to a dynamic marketing team.

Available to hire

Hi, I’m Zita—a marketing and business development professional with a Bachelor of Commerce and a hands-on background across social media, brand design, and lead generation. I’ve led content creation, video storytelling, and graphics for Corporate Legal, CS Education, and Digiware, while driving measurable engagement and client outreach. I love turning ideas into visuals and clear messages that resonate with diverse audiences.

Currently studying at Macquarie University and active in student marketing groups, I enjoy collaborating across teams, translating content for broader audiences, and delivering polished campaigns. I’m excited to bring energy, creativity, and a strategic mindset to a dynamic marketing team.

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Experience Level

Expert
Expert
Expert
Intermediate

Language

English
Fluent
Chinese
Intermediate

Work Experience

Marketing & Business Development Assistant at Corporate Legal
July 1, 2025 - Present
Began in a Marketing Manager role, managing social media pages and creating carousels/videos for three pages (Corporate Legal, Workflow Conveyancing, Convex). Expanded into business development with lead generation of 50 clients per week, researching existing contacts on Smokeball, and analyzing past interactions to identify suitable future connections. Maintained Meta Business and LinkedIn analytics, scheduled posts, and produced graphics and brochures for three brands.
Social Media Marketing Manager at CS Education
July 1, 2025 - January 1, 2026
Handled CS Education’s social media across platforms, developed franchise-aligned marketing tactics, and established a unified official account presence. Collaborated with Digiware on SEO feedback, managed cross-branch content, tracked performance via Meta Business Suite, and produced ROI-driven monthly reports. Created and executed ad campaigns (Carousel Series) and designed graphics/videos aligned with brand identity. Coordinated with Chinese team to translate content for RedNote and expanded reach.
Social Media Marketing Specialist at Digiware
November 1, 2024 - October 1, 2025
Managed multiple clients’ social media pages (Meta Business Suite & LinkedIn). Edited short videos (CapCut, Premiere Pro) and produced monthly content calendars. Contributed to a three-month marketing campaign on business wellness, maintained client pages with stories/reels, and provided copy feedback for clarity and resonance. Designed Canva graphics that matched each client’s brand and supported SEO/ads initiatives.
MQBS Student Assistant at Macquarie University
January 1, 2024 - July 1, 2025
Supported student experience events (Kickstart Startup), answered inquiries from professors and students, and presented marketing degree value propositions during Open Day. Assisted with wayfinding and event check-ins, contributing to smooth event operations and stakeholder communications.
Volunteer, Peer Leader at Macquarie University
January 1, 2024 - May 1, 2024
Led and mentored Peer Mentors during Kickstart Week, answered student enquiries during orientation, and facilitated networking sessions. Delivered campus tours tailored to students’ courses and needs, enhancing engagement and access to services.
Digital and Publisher Director at Macquarie Marketing Student Association (MMSA) – Macquarie University
December 1, 2023 - June 1, 2025
Directed digital and publication efforts, managed social media and graphic design tasks with the Marketing Director, and refreshed the society’s aesthetic. Promoted MMSA events during Orientation Week and led interview processes for recruitment to the Digital & Publication subcommittee.
Marketing Assistant Intern at Corporate Legal
February 1, 2023 - May 1, 2023
Remote internship creating social media posts in Canva to educate on finance and family law topics. Learned Loomly and Canva to meet deadlines, demonstrating strong time management and adaptability.
Student Belonging Activator at Macquarie University
July 1, 2024 - August 1, 2024
Temporary role presenting tips and personal experiences about university life during KickStart Session 2 and Welcome to University sessions. Delivered two presentations to support new students, boosting engagement and campus navigation skills.

Education

Bachelor of Commerce with a Major in Marketing Management at Macquarie University
February 1, 2022 - June 1, 2025
Higher School Certificate (HSC) at Macarthur Girls High School
January 11, 2030 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Professional Services, Software & Internet, Other