I am a Communication Designer with proven experience in branding, digital design, and user- centred solutions. I bring expertise in graphic design, photography and social media strategy to develop innovative brand identities and marketing campaigns. I am seeking a fun and collaborative environment where I can apply my strategic creativity to build a strong foundation for an impactful career in the design and marketing industries.

Zoe Whaley

I am a Communication Designer with proven experience in branding, digital design, and user- centred solutions. I bring expertise in graphic design, photography and social media strategy to develop innovative brand identities and marketing campaigns. I am seeking a fun and collaborative environment where I can apply my strategic creativity to build a strong foundation for an impactful career in the design and marketing industries.

Available to hire

I am a Communication Designer with
proven experience in branding, digital design, and user-
centred solutions. I bring expertise in graphic design,
photography and social media strategy to develop innovative
brand identities and marketing campaigns. I am seeking a fun
and collaborative environment where I can apply my strategic
creativity to build a strong foundation for an impactful career
in the design and marketing industries.

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Skills

Experience Level

Expert

Language

English
Fluent

Work Experience

Photographer at Lick! Dance Theatre
October 1, 2023 - March 31, 2024
Promotional and performance photography for dance theatre projects.
Design Lead / Café Store Lead at Zelati Dessert Café
January 1, 2024 - Present
Designed large-format posters and menus to refine Zelati's visual identity. Created and managed social content: photography, reels, stories, and student-targeted campaigns. Oversaw store operations, including staff training, shift coordination, leadership, and shift scheduling. Collaborated with NZSD's marketing team to ensure brand alignment. Designed branding and promotional material for NZ Fringe Festival 2024 show.
Graphic Designer at NZ Fringe Festival
January 1, 2024 - December 31, 2024
Designed branding and promotional materials for the NZ Fringe Festival 2024 show.

Education

Bachelor of Design Innovation, major in Communication Design at Victoria University of Wellington
January 1, 2018 - January 1, 2022
NCEA Level 3 (Endorsed with Excellence) at Mount Albert Grammar School
January 11, 2030 - April 7, 2026

Qualifications

Dean's List
January 1, 2023 - December 31, 2024
Tangiwai Scholarship (VU Wellington)
January 1, 2023 - December 31, 2023
Pat Hanly Creativity Award
January 1, 2022 - December 31, 2022
The Trusts Award – Youth Photography
January 1, 2022 - December 31, 2022
NCEA Design Scholarship
January 1, 2022 - December 31, 2022

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet