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Hi, I’m Zachary Sprague. I’m a creative and detail-oriented web/graphic designer with over a decade of experience turning complex technology into clear, visually compelling stories. I specialize in visual identity, UX/UI, and brand systems for global technology brands, and I enjoy leading cross-functional teams to deliver polished digital experiences. I love translating data-driven insights into intuitive design, building scalable branding systems, and crafting multi-channel marketing assets—from websites and apps to billboards and direct mail. When I’m not designing, I mentor teammates and explore new tools to optimize workflows and outcomes.…Hi, I’m Zachary Sprague. I’m a creative and detail-oriented web/graphic designer with over a decade of experience turning complex technology into clear, visually compelling stories. I specialize in visual identity, UX/UI, and brand systems for global technology brands, and I enjoy leading cross-functional teams to deliver polished digital experiences. I love translating data-driven insights into intuitive design, building scalable branding systems, and crafting multi-channel marketing assets—from websites and apps to billboards and direct mail. When I’m not designing, I mentor teammates and explore new tools to optimize workflows and outcomes.

Zachary Sprague

Web Designer, Graphic Designer, UX Designer, +4

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Hi, I’m Zachary Sprague. I’m a creative and detail-oriented web/graphic designer with over a decade of experience turning complex technology into clear, visually compelling stories. I specialize in visual identity, UX/UI, and brand systems for global technology brands, and I enjoy leading cross-functional teams to deliver polished digital experiences. I love translating data-driven insights into intuitive design, building scalable branding systems, and crafting multi-channel marketing assets—from websites and apps to billboards and direct mail. When I’m not designing, I mentor teammates and explore new tools to optimize workflows and outcomes.…Hi, I’m Zachary Sprague. I’m a creative and detail-oriented web/graphic designer with over a decade of experience turning complex technology into clear, visually compelling stories. I specialize in visual identity, UX/UI, and brand systems for global technology brands, and I enjoy leading cross-functional teams to deliver polished digital experiences. I love translating data-driven insights into intuitive design, building scalable branding systems, and crafting multi-channel marketing assets—from websites and apps to billboards and direct mail. When I’m not designing, I mentor teammates and explore new tools to optimize workflows and outcomes.

Available to hire

Hi, I’m Zachary Sprague. I’m a creative and detail-oriented web/graphic designer with over a decade of experience turning complex technology into clear, visually compelling stories. I specialize in visual identity, UX/UI, and brand systems for global technology brands, and I enjoy leading cross-functional teams to deliver polished digital experiences.

I love translating data-driven insights into intuitive design, building scalable branding systems, and crafting multi-channel marketing assets—from websites and apps to billboards and direct mail. When I’m not designing, I mentor teammates and explore new tools to optimize workflows and outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Web/Graphic Design Manager at RAD Diversified, Inc.

December 1, 2021 - Present

Led the design, development, and front-end coding of multiple web properties, ensuring consistent branding and seamless user experiences across the company's portfolio. Implemented responsive UX/UI design strategies and optimized the user journey. Managed a cross-functional team, oversaw website maintenance, and facilitated onboarding and training focusing on integrations and brand compliance. Executed domain setup, DNS configurations, hosting, version control, and website tracking to ensure high performance and reliability. Collaborated with marketing to design digital and physical multi-channel marketing assets. Drove performance tracking and analytics integration using Google Tag Manager and other tools for optimization.

Senior Designer at Ensurem, LLC

December 31, 2021 - July 25, 2025

Spearheaded web design and front-end coding for multiple co-branded domains with major insurance providers. Developed and optimized UX/UI for primary and co-branded sites targeting senior markets. Led website migration from WordPress to HubSpot to Salesforce, improving platform performance and scalability. Managed tracking and analytics using Google Tag Manager and Google Analytics to adjust creative strategies and improve conversion rates. Designed and implemented AI-driven Medicare plan quoting tool Emma™. Participated in digital marketing campaigns including PPC and microsites partnerships. Contributed to brand identity consistency across digital and physical assets. Mentored employees on third-party applications and web design best practices. Played key role in company growth from startup to major organization.

Marketing Specialist at FreightCenter Inc.

December 31, 2016 - July 25, 2025

Led rebranding efforts for the company website and brand identity aligning with freight and logistics industry. Developed and implemented email marketing strategies with optimized funnels. Redesigned landing pages to improve customer journey and conversion rates based on data insights. Managed front-end web design projects ensuring consistency and usability. Designed and launched billboard campaigns to expand brand visibility. Collaborated with major trucking and logistics brands to maintain alignment of web and marketing materials with company services.

Senior Web/Graphic Design Manager at Merritt Group

April 1, 2025 - Present

Led end-to-end creative direction and design execution across branding systems, campaigns, product storytelling, digital experiences, and high-fidelity visuals for top global technology clients. Directed branding for Samsung and Microsoft initiatives, developed visuals for product lines and marketing assets, and guided cross-functional teams to deliver cohesive creative solutions.

Senior Designer at Ensurem, LLC

August 1, 2016 - January 1, 2021

Spearheaded web design and front-end coding for multi-brand sites co-branded with insurers. Migrated sites from WordPress to HubSpot and then Salesforce, enhancing performance and scalability. Managed tracking with GTM/GA, contributed to digital campaigns, and designed AI-driven tool Emma™ for Medicare plan quotes and purchases; mentored new employees and contributed to brand identity growth.

Marketing Specialist at FreightCenter Inc.

May 1, 2015 - January 1, 2016

Led website rebranding efforts and marketing assets, developed email campaigns and landing pages to optimize conversions, managed front-end web design projects, and launched a company billboard campaign in collaboration with trucking and logistics partners.