Hi, I'm Muhammad Rifqy Zulfikar, a management graduate with hands-on experience in social media, retail operations, and production. I've led teams of up to 12 in production and managed store operations for high-volume venues, while also driving digital marketing efforts as a Social Media Specialist. I am passionate about business development, digital marketing, social media marketing, copywriting, and graphic design, and I thrive on performance management and organizational development. I'm a good communicator, detail-oriented, fast learner, and I work well both in teams and independently.

Muhammad Rifqy Zulfikar

Hi, I'm Muhammad Rifqy Zulfikar, a management graduate with hands-on experience in social media, retail operations, and production. I've led teams of up to 12 in production and managed store operations for high-volume venues, while also driving digital marketing efforts as a Social Media Specialist. I am passionate about business development, digital marketing, social media marketing, copywriting, and graphic design, and I thrive on performance management and organizational development. I'm a good communicator, detail-oriented, fast learner, and I work well both in teams and independently.

Available to hire

Hi, I’m Muhammad Rifqy Zulfikar, a management graduate with hands-on experience in social media, retail operations, and production. I’ve led teams of up to 12 in production and managed store operations for high-volume venues, while also driving digital marketing efforts as a Social Media Specialist. I am passionate about business development, digital marketing, social media marketing, copywriting, and graphic design, and I thrive on performance management and organizational development. I’m a good communicator, detail-oriented, fast learner, and I work well both in teams and independently.

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Language

Indonesian
Fluent
English
Advanced

Work Experience

Staf of Artistic at Bintang Theatre
March 1, 2021 - October 23, 2025
Responsible for deciding which shows the theatre displays during the shows. Led and managed a team of 20 members in Bintang Theatre.
Social Media Specialist at Atelier Coffee
March 1, 2022 - October 23, 2025
Assisted in creating and posting on Atelier's social media account. Monitored content performance and generated detailed weekly and monthly reports for progress tracking and improvement with 60% followers growth. Analyzed competitors' social media performance and proposed strategies to maintain a competitive social media delivery. Boosted in-store visits by 35% through social media campaigns.
Store Manager at Atelier Coffee
March 1, 2022 - October 23, 2025
Maintained high standards of store operations, managed POS and CRM system, and ensured customer satisfaction. Memorized around 20 menu items and guided guests to their ideal experience. Trained new staff to use the systems and upheld performance standards.
Store Manager at ROGOSUKO Coffee & Kitchen
April 1, 2024 - October 23, 2025
Onboarded and delivered exceptional client service to approximately 100 customers per shift during peak times. Managed POS and CRM systems and maintained error-free order processing. Led a team and improved store performance.
Social Media Specialist at ROGOSUKO Coffee & Kitchen
April 1, 2024 - October 23, 2025
Developed content strategies that boosted brand engagement and increased mentions; led influencer collaborations and growth campaigns, achieving a 40% increase in reach and growth.
Production Lead at PT. Satuan Teknologi Berjalan (Jago Coffee)
September 1, 2025 - October 23, 2025
Led a team of 12 production staff to achieve daily output targets of up to 15,000 cups of ready-to-drink products. Improved production efficiency by 60% within 4 months through workflow optimization and maintenance scheduling. Monitored equipment performance and production KPIs to identify and implement improvements. Coordinated cross-functional teams including quality control, maintenance, and logistics to maintain optimal production flow.
Production Lead at PT. Satuan Teknologi Berjalan (Jago Coffee)
September 1, 2025 - October 23, 2025
Led a team of 12 production staff in achieving daily output targets of up to 15,000 cups of ready-to-drink products. Improved production efficiency by 60% within 4 months through workflow optimization and equipment maintenance scheduling. Monitored equipment performance and production KPIs to identify and implement process improvements. Coordinated cross-functional teams including quality control, maintenance, and logistics to maintain optimal production flow.
Store Manager at ROGOSUKO Coffee & Kitchen
April 1, 2024 - October 23, 2025
Onboarded and delivered exceptional client service to approximately 100 customers per shift during peak times. Memorized approximately 50 menu items and helped guide guests to their ideal dining experience. Managed the POS and CRM system and entered approximately 50 orders per hour with zero errors. Helped train 5+ new staff to use the technical systems. Advise staff on the best way to resolve issues with clients and deliver excellent customer service.
Social Media Specialist at ROGOSUKO Coffee & Kitchen
April 1, 2024 - October 23, 2025
Developed content strategies that boosted brand engagement by 40% during the first 3 months. Collaborated with local influencers and micro-creators, raising brand mentions by 45% and boosting subscription sales by 40%. Initiated a content that led to a successful social media campaign, achieving FYP on Instagram with 40K+ reach. Created and designed graphics to accompany daily and weekly postings. Conduct keyword research and implement effective SEO strategies. Managed social media planning for Instagram, TikTok, and Threads, creating up to 10 pieces of content weekly.
Store Manager at Atelier Coffee
March 1, 2022 - October 23, 2025
Maintained high standards of coffee quality by reviewing shipments, overseeing preparation and monitoring coffee safety. Managed the POS and CRM system and entered approximately 20 orders per hour with zero errors. Set and enforced performance and service standards to keep a consistent, high-quality environment devoted to customer satisfaction. Increased sales by updating menus and providing excellent service. Memorized approximately 20 menu items.
Social Media Specialist at Atelier Coffee
March 1, 2022 - October 23, 2025
Assisted in creating and posting on Atelier's social media account. Monitored content performance and generated detailed weekly and monthly reports for progress tracking and improvement with 60% followers growth. Analyzed competitors' social media performance and proposed strategies to maintain a competitive social media delivery. Boosted in-store visits by 35% through social media campaigns.
Staf of Artistic at Bintang Theatre
March 1, 2021 - October 23, 2025
Responsible for deciding which shows the theatre displays during the shows. Led and managed a team of 20 members in Bintang Theatre. Monitored the members of Bintang Theatre during the show.

Education

Bachelor’s Degree in Management at Trisakti School of Management
July 1, 2017 - July 1, 2022
Bachelor's Degree in Management (GPA 2.94/4.00) at Trisakti School of Management
July 1, 2017 - July 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet, Consumer Goods, Professional Services