15MOTION — 15-Second Paid Social Video Ad

15Motion
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An in-house 15MOTION studio project demonstrating my approach to short-form paid-social creative.

I developed the project from creative direction through final production, including the concept, hooks, visual planning, AI-assisted video production, voiceover direction, editing, pacing, captions, sound design and final review.

The concept demonstrates how different opening hooks can lead into one clear advertising message — with particular focus on earning attention in the first seconds.

Created as a 15MOTION studio demonstration, not client work or a performance-results case study.

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