I am writing to express my interest in the Marketing Automation Manager position at [Capgemini], as advertised. With over a decade of hands-on experience in platforms such as Salesforce Pardot, HubSpot, and Salesforce Marketing Cloud (SFMC), I bring a proven track record of designing, implementing, and optimizing B2B and B2C marketing campaigns for clients across Europe, North America, and APAC.
Throughout my career, I have led comprehensive end-to-end implementations, including Salesforce and Pardot integrations, lead lifecycle creation, customer journey mapping, and performance analytics. I have successfully managed cross-functional projects at Capgemini, GUS Education, Eclerx, and OculusIT, demonstrating both strategic and technical capabilities. My strengths lie in automation strategy, engagement studio campaigns, lead scoring, and segmentation—backed by certifications in Pardot, HubSpot, and Braze.
What sets me apart is my ability to translate business requirements into scalable automation solutions while delivering training and support to global stakeholders. I thrive in dynamic environments that value innovation, collaboration, and data-driven decision-making.
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