Freelance - E-Commerce & Shopify Consultant at Self-employed

Designed and launched multiple Shopify stores for self and clients, gaining a solid hands-on understanding of store management. Created engaging landing and product pages with SEO-optimised copywriting to enhance visibility and drive organic traffic. Enhanced overall store SEO to improve digital visibility and drive organic sales with a proactive approach. Customised and enhanced store themes to deliver a better user experience and match brand identities, taking full ownership of store development and design in a fast-paced ecommerce environment.

Administrative Assistant (Data Operations) at SDF Electronics

Delivered comprehensive day-to-day administrative support to managers and the wider team. Processed over 500 sensitive customer records monthly, ensuring GDPR compliance and completing data access requests ahead of legal deadlines. Handled up to 50 complex email inquiries daily across multiple channels, achieving a 95% first contact resolution rate. Maintained an organised digital filing system and supported routine office tasks, co-building automated tracking sheets that improved overall team efficiency by 20%. Helped produce, format, and update complex documents, performance reports, and digital files using Microsoft Excel and Word. Maintained highly accurate CRM databases and provided dedicated administrative support to ensure smooth daily operations across the team.

Content Specialist & Copy Editor at Logiose

Planned and delivered multi-channel marketing campaigns, creating highly engaging written and visual content across various digital platforms. Produced and refined daily B2B content, averaging over 3,200 words, consistently adhering to established brand guidelines. Developed SEO-optimised content, including blogs, articles, white papers, and emails, resulting in client organic traffic increases of up to 30%. Managed social media activity, including scheduling posts, tracking engagement, and responding to community comments to build positive sentiment. Supported email marketing initiatives using tools like Mailchimp and updated website pages using WordPress to ensure complete brand consistency. Monitored campaign performance and produced clear digital analytics reports to help the wider team continuously improve audience engagement. Provided graphic design support and prepared creative briefs to assist with multimedia content production.

SEO Copywriter at Logiose

Produced clear, SEO-optimised written content daily, driving organic search visibility and audience engagement across digital platforms. Researched market trends and analysed competitor keywords to drive up to 30% increase in organic traffic.