Hi, I’m Shodeinde Segun, also known as Alex Arsh Visuals. I’m a Creative Director and Photographer with a passion for telling powerful brand stories through high-impact visuals for brands, artists, and creative businesses. I specialize in visual storytelling, brand imagery, and talent-focused production across fashion, beauty, lifestyle, and entertainment, delivering work that resonates and elevates brands. Based in Lagos, I lead remote collaborations across borders, managing fast-paced digital environments, and translating brand ideas into compelling visuals that drive engagement and market positioning. I love building cohesive visual identities and guiding end-to-end projects from concept to delivery.

Shodeinde Segun

Hi, I’m Shodeinde Segun, also known as Alex Arsh Visuals. I’m a Creative Director and Photographer with a passion for telling powerful brand stories through high-impact visuals for brands, artists, and creative businesses. I specialize in visual storytelling, brand imagery, and talent-focused production across fashion, beauty, lifestyle, and entertainment, delivering work that resonates and elevates brands. Based in Lagos, I lead remote collaborations across borders, managing fast-paced digital environments, and translating brand ideas into compelling visuals that drive engagement and market positioning. I love building cohesive visual identities and guiding end-to-end projects from concept to delivery.

Available to hire

Hi, I’m Shodeinde Segun, also known as Alex Arsh Visuals. I’m a Creative Director and Photographer with a passion for telling powerful brand stories through high-impact visuals for brands, artists, and creative businesses. I specialize in visual storytelling, brand imagery, and talent-focused production across fashion, beauty, lifestyle, and entertainment, delivering work that resonates and elevates brands.

Based in Lagos, I lead remote collaborations across borders, managing fast-paced digital environments, and translating brand ideas into compelling visuals that drive engagement and market positioning. I love building cohesive visual identities and guiding end-to-end projects from concept to delivery.

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Language

English
Fluent
Yoruba
Advanced

Work Experience

Operational Manager at Global Ltd
January 1, 2020 - December 31, 2023
Oversee the execution of artist projects across the label, coordinating planning to release, and interfacing with external contractors to ensure timely delivery of reports and deliverables.
A&R / Creative Director at Global Ltd
January 1, 2022 - December 31, 2024
Take care of the company’s talents, contribute to project strategy and creative direction on visuals and music, and bring business opportunities to the company. Lead the visual direction of projects and collaborate with talent managers and internal teams.
Creative Director (Visual Direction) at Global Ltd
January 1, 2024 - Present
Led the visual direction of company projects, applying advanced photography and cinematography skills to deliver compelling creative outcomes; consult on development and execution of standout visual content for diverse productions.
Operational Manager & A&R at PG Records
January 1, 2022 - December 31, 2024
Managed projects, delivered structured reports and deliverables, interfaced with external contractors; responsible for managing label initiatives; leading talent management, strategy, and creative direction; ensured cross-functional alignment with label objectives.
Creative Director at Vision Global Ltd
January 1, 2020 - December 31, 2023
Led the visual direction of company projects, applied advanced photography and cinematography skills to deliver compelling creative outcomes; supervised promotional and creative strategies for each artist and project; acted as the key intermediary between talent managers and the COO; aligned departments with the label’s objectives.
Creative Director at Peaceville Entertainment Africa
January 1, 2020 - January 1, 2023
Led creative direction for entertainment projects, overseeing visual concepts, branding, and campaigns; collaborated with remote teams to deliver high-impact visuals for brands and artists.
Creative Director & Photographer at Summit Vision Global LTD
January 1, 2022 - January 1, 2024
Directed creative campaigns and photography for client brands; developed visual storytelling and brand identity across campaigns; managed mood boards, color grading, and post-production workflows.
Creative Director & Photographer (Founder) at AlexArsh Visuals
January 1, 2018 - Present
Founder and Creative Director of AlexArsh Visuals; deliver high-quality photography and cinematics; provide creative consulting for branding and visual identity; lead end-to-end projects; coordinate remote collaborations with production teams.
Founder / Creative Director at Alex Arsh Visuals
January 1, 2016 - Present
Lead creative direction and photography services for branding and visual storytelling. Manage remote collaborations, deliver end-to-end creative concepts, and oversee production from concept to delivery.
Creative Director & Photographer at Peaceville Entertainment Africa
January 1, 2020 - January 1, 2023
Creative directing and photography for high-impact visuals across fashion, lifestyle, and entertainment brands; develop visual narratives and produce content that drives engagement and brand positioning.

Education

Bachelor degree in Marine Science at Shaw Academy University of Lagos
January 1, 2019 - January 1, 2020
Digital photography and retouching skills at Shaw Academy
January 1, 2021 - January 1, 2022
The Fundamentals of Digital Marketing at The Open University
January 1, 2017 - January 1, 2023
Bachelor of Marine Science (Fisheries) at University of Lagos
January 1, 2016 - January 1, 2022
Bachelor of Marine Science (Fisheries) at University of Lagos
January 1, 2016 - January 1, 2022
Bachelor of Marine Science (Fisheries) at University of Lagos
January 1, 2016 - January 1, 2022

Qualifications

Bachelor degree in Marine Science
January 1, 2019 - January 1, 2020
Digital Marketing Fundamentals
January 1, 2017 - January 1, 2023
The Fundamentals of Digital Marketing
January 1, 2021 - January 1, 2022
The Fundamentals of Digital Marketing
January 1, 2021 - January 1, 2022
The Fundamentals of Digital Marketing
January 1, 2021 - January 1, 2022

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet, Other