Assistant (in brainstorming and developing campaign ideas) at Jelly Smack (Beauty)

Assisted in brainstorming and developing campaign ideas (online & offline). Maintained productivity with deadlines while upholding brand standards. Collaborated with internal teams (marketing, design, sales) to develop campaigns and new joint content, contributing original ideas. Produced high-quality content for various websites and social media; encouraged interaction and engagement with followers; collected community feedback and shared insights with the team.

Social Media Manager & Content Creator at Stella McCartney

Developed and executed multi-channel social media campaigns for Stella McCartney, aligning with brand identity and fashion e-commerce goals. Conducted customer analytics to create segmented profiles, improving targeting and campaign efficiency for both B2B and B2C channels. Managed and optimized newsletters to boost open rates and click-through rates. Coordinated with cross-functional teams to ensure cohesive branding and messaging across digital platforms. Created and implemented multi-platform social media campaigns that boosted follower engagement and website traffic. Optimized site performance through SEO best practices to increase organic traffic. Produced high-quality digital images and assets for emails, stores and websites, referencing brand guidelines and production timelines. Analyzed social media performance and used data to inform strategy, developing and executing social media plans that align with business goals. Collaborated with creative agencies and internal teams to d