Hi, I’m Annu Singh, a marketing professional with 7+ years of experience driving revenue growth and brand expansion in fast-paced environments. I specialize in content marketing, digital campaigns, and multi-channel growth initiatives that attract and retain customers while building scalable processes. I’ve led end-to-end campaigns across social media, email, SEO, and paid ads, collaborating with engineers, designers, and analysts to deliver performance-driven results. I’m passionate about storytelling, data-driven optimization, and nurturing investor and stakeholder audiences to fuel sustainable business growth.…

Annu Singh

Hi, I’m Annu Singh, a marketing professional with 7+ years of experience driving revenue growth and brand expansion in fast-paced environments. I specialize in content marketing, digital campaigns, and multi-channel growth initiatives that attract and retain customers while building scalable processes. I’ve led end-to-end campaigns across social media, email, SEO, and paid ads, collaborating with engineers, designers, and analysts to deliver performance-driven results. I’m passionate about storytelling, data-driven optimization, and nurturing investor and stakeholder audiences to fuel sustainable business growth.…

Available to hire

Hi, I’m Annu Singh, a marketing professional with 7+ years of experience driving revenue growth and brand expansion in fast-paced environments. I specialize in content marketing, digital campaigns, and multi-channel growth initiatives that attract and retain customers while building scalable processes.

I’ve led end-to-end campaigns across social media, email, SEO, and paid ads, collaborating with engineers, designers, and analysts to deliver performance-driven results. I’m passionate about storytelling, data-driven optimization, and nurturing investor and stakeholder audiences to fuel sustainable business growth.

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Language

English
Advanced
Hindi
Advanced
Panjabi, Punjabi
Intermediate
Bengali
Intermediate
Tamil
Intermediate
Assamese
Intermediate

Work Experience

Marketing & Business Development Specialist at BetterInvest
November 1, 2023 - Present
Led market expansion efforts for the Hindi market by acquiring strategic business deals and managing multi-faceted functions including marketing, retention, and business development. Enhanced corporate communications, improving stakeholder engagement by 50%, leveraged AI tools to speed up project execution by 3x, and optimized campaigns resulting in a 15% ROI increase.
Content Strategist at Nitro Network
September 30, 2022 - August 30, 2025
Amplified Twitter engagement by 35% and LinkedIn followers by 40% through impactful content creation. Orchestrated digital experience improvements for IoT marketplace and NFTs, driving a 50% traffic increase and 20% conversion surge through A/B testing. Boosted mobile user engagement by 25% with dynamic in-app content and increased video views by 60% on social platforms via scripted video content.
Content Strategist at Blockwiz, Crypto Marketing Agency
December 31, 2022 - August 30, 2025
Managed social media calendar resulting in 25% engagement growth and 30% follower increase. Led thought leadership campaigns to boost brand awareness by 20% and transformed data into case studies increasing client onboarding by 40%. Crafted high-converting blogs and landing pages yielding a 35% traffic increase and 15% conversion uplift. Executed data-driven crypto campaigns improving campaign performance by 50%.
Content Manager at MetaApe Games
June 30, 2022 - August 30, 2025
Developed a content calendar that increased social media followers by 37% and built engaged online communities. Authored influential blog content driving 18% more site traffic and enhanced brand visibility. Led a team of 4 writers surpassing delivery and quality standards.
Copywriter at Inbox Ninjas
April 30, 2022 - August 30, 2025
Created 96 high-engagement email campaigns achieving 53% open rate and 37% reply rate, boosting audience interaction. Delivered meticulously researched and client-tailored content maintaining 100% accuracy. Collaborated cross-functionally to resonate with target audiences and maximize engagement.
Copywriter at Dignitech Media Works
October 31, 2021 - August 30, 2025
Managed Google Ads campaigns increasing ROI by 20%, website traffic by 25%, and lead quality by 30%. Enhanced client relationships via CRM achieving 35% retention improvement. Produced compelling platform copy raising engagement by 25% and conversion by 30%. Collaborated to boost campaign efficiency by 25%, reduced turnaround by 50%, and provided actionable performance insights improving results by 35%.
Senior Content Writer at Chhapai
January 31, 2021 - August 30, 2025
Led content creation initiatives increasing monthly output by 80% with high-quality articles and social media content. Improved content quality by 60% through gap identification and editorial collaboration to better engage audiences.
Client Relationship Manager at Ideus Marketing Agency
June 30, 2019 - August 30, 2025
Executed targeted social media campaigns raising brand visibility by 50%, engagement by 45%, and lead generation by 35%. Optimized Google Ads to deliver 25% higher ROI and 20% better conversions. Fostered strong international client relationships increasing repeat business by 25%. Led client onboarding and training enhancing satisfaction by 40%. Reduced churn by 30% and improved client retention and upselling by 25%.
Technical Writer at MetaGym Buddies
June 30, 2021 - August 30, 2025
Produced clear documentation for diverse audiences, making complex concepts accessible. Created innovative content encouraging developer adoption of new technologies and crafted client-facing materials like guides and whitepapers to improve client interaction.
Marketing & Business Development Specialist at BetterInvest
November 1, 2023 - Present
Lead market expansion into the Hindi-speaking market, acquiring strategic business deals. Oversaw marketing, retention, and business development functions to align with revenue growth objectives. Enhanced corporate communications resulting in a 50% increase in stakeholder engagement. Leveraged AI tools to accelerate cross-functional collaboration and improved campaign ROI by 15% through analytical tracking and continual optimization.
Content Strategist at Nitro Network
September 30, 2022 - August 30, 2025
Increased Twitter engagement by 35% and LinkedIn followers by 40% through effective content creation and posting strategies. Orchestrated digital transformation leading to a 50% rise in website traffic and 20% higher conversions through A/B testing. Boosted mobile user engagement by 25% with dynamic in-app content and improved video views by 60% across YouTube and Facebook by producing compelling video scripts.
Content Strategist at Blockwiz
December 1, 2022 - August 30, 2025
Developed social media calendar increasing engagement by 25% and followers by 30%. Executed thought leadership campaigns boosting brand awareness by 20%. Created case studies that increased client onboarding by 40%. Authored high-converting blogs and landing pages resulting in a 35% increase in traffic and 15% improvement in conversion rates. Led data-driven crypto marketing campaigns improving overall performance by 50%.
Content Manager at MetaApe Games
June 1, 2022 - August 30, 2025
Created innovative content calendars that increased social media followers by 37% and nurtured engaged online communities. Authored blogs driving an 18% boost in website traffic and brand visibility. Managed and led a team of 4 writers, consistently exceeding content delivery expectations with a focus on quality and timeliness.
Copywriter at Inbox Ninjas
April 1, 2022 - August 30, 2025
Developed 96 targeted email campaigns with a 53% open rate and 37% reply rate, significantly increasing audience interaction. Delivered precise, researched, and client-tailored content with 100% accuracy. Collaborated cross-functionally to create resonating content ensuring high engagement.
Copywriter at Dignitech Media Works
October 1, 2021 - August 30, 2025
Managed Google Ads campaigns leading to a 20% ROI increase and higher quality leads. Utilized CRM tools to improve client retention by 35%. Produced compelling copy that increased audience engagement by 25% and conversion rates by 30%. Collaborated on integrated campaigns to boost efficiency by 25%, analyzed metrics, and streamlined content workflows to reduce project turnaround by 50%.
Senior Content Writer at Chhapai
January 1, 2021 - August 30, 2025
Led content creation increasing monthly output by 80% with high-quality articles, story ideas, and social media content. Enhanced content quality by 60% through continuous refinement and editor collaboration to improve audience resonance.
Client Relationship Manager at Ideus Marketing Agency
June 1, 2019 - August 30, 2025
Executed social media campaigns resulting in a 50% increase in brand visibility and 45% engagement growth. Optimized Google Ads campaigns for a 25% higher ROI. Built strong international client relationships yielding 25% repeat business increase. Led onboarding and training improving client satisfaction by 40%, reduced churn by 30%, and increased retention and upselling by 25%.
Technical Writer at MetaGym Buddies
June 1, 2021 - August 30, 2025
Developed clear and concise documentation for diverse audiences. Produced innovative content to encourage developer adoption of new technologies. Created client-facing materials including guides, checklists, disclaimers, and whitepapers to enhance interaction and provide valuable resources.
Content & Marketing Strategist at BetterInvest
March 1, 2025 - October 4, 2025
Led end-to-end content and digital marketing initiatives, driving a 40% rise in engagement across social media, newsletters, and investor-targeted campaigns; re-engaged at-risk investor cohorts with personalized multi-channel campaigns; organized webinars, case studies, and website revamps; collaborated with engineers and SEO agencies to deliver performance-driven campaigns; developed personal branding strategies for founders and executives; supported the launch of an Alternative Investment Fund in the entertainment sector, including investor pitch decks and go-to-market execution.
Content Strategist at Nitro Network
September 1, 2023 - October 4, 2025
Boosted Twitter engagement by 35% and LinkedIn followers by 40% through targeted content planning; Increased website traffic by 50% and conversions by 20% across Nitro's IoT, NFT, and Power IQ verticals; Improved mobile app user engagement and retention by 25% through in-app content revamp; Led the creation of high-performing landing pages with a 30% rise in conversions; Developed Nitro Comics' content format, leading to a 50% increase in site traffic and 40% social media engagement.
Content Strategist at Blockwiz
December 1, 2022 - October 4, 2025
Led social media content and calendar strategy, resulting in 25% engagement and 30% follower growth; Drove thought leadership campaigns, increasing brand awareness by 20%; Increased client onboarding by 45% via audience behavior insights and storytelling content; Delivered 35% higher website traffic and 15% conversion improvements via optimized content and landing pages.
Copywriter at Inbox Ninjas
February 1, 2022 - October 4, 2025
Delivered 96+ personalized email campaigns achieving 53% open and 37% reply rates; conducted deep client research to ensure copy accuracy and brand alignment; played central role in building high-performing funnels in collaboration with design and marketing teams.
Senior Content Writer at Chhapai
January 1, 2021 - October 4, 2025
Led content operations, increasing content output by 80% and quality by 60%; collaborated with editors, designers, and marketers to elevate brand consistency; conducted competitive analysis and SEO improvements.
Client Relations Manager at Amit Airi Remax
June 1, 2019 - October 4, 2025
Led social media and email marketing campaigns, boosting brand visibility by 50%; built and nurtured international client relationships, driving a 25% increase in repeat business; acted as primary liaison between clients and internal teams to ensure campaign success and satisfaction.
Dog Rescuer at Himalayan Nature Society
October 1, 2019 - Present
Rescued and rehabilitated 30+ street dogs, providing medical care and foster support; spearheaded adoption drives, placing rescued dogs in loving homes; led community awareness campaigns promoting animal welfare and responsible pet ownership.

Education

Bachelor's in Commerce, Accountancy, Finance & Marketing at Gauhati University, Guwahati, India
January 1, 2018 - December 31, 2018
Bachelor of Commerce at Gauhati University, Guwahati, Assam, India
January 1, 2015 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Media & Entertainment, Software & Internet, Professional Services, Real Estate & Construction, Education, Non-Profit Organization, Other
    paper 15k Organic Growth in 90 days

    Arcade – Content Writing & Growth Case Study

    Client: Arcade (Web3 Metaverse Gaming Platform)

    Agency: Blockwiz
    Role: Content Strategist

    Challenge
    Arcade was a brand-new Web3 project with 0 followers on Medium, no official website, and almost no social presence.

    Their goal:
    Increase Medium user count by 65%
    Boost blog readership by 55%+
    Build credibility in the Web3 gaming ecosystem

    Approach
    Developed a data-driven content strategy with SEO-optimized blogs & newsletters
    Curated 18 blogs per month with a comprehensive content cluster (sponsored + organic)
    Conducted primary keyword research and positioned Arcade as an industry leader in Web3 gaming
    Built credibility via external linking to high-domain authority sources and crypto ecosystem tie-ups

    Results (in 90 days)
    22K User Reads
    25K Blog Views
    15K Organic Searches
    Grew Medium user count from 0 → 410

    Impact
    Arcade gained a strong reader community, established credibility in the Web3 gaming ecosystem, and positioned itself as a pioneer in metaverse gaming infrastructure.