Hi, I’m Aomyi, a freelance graphic designer specialising in branding, UX/UI, and print and digital design. I work with small businesses and growing brands to create clear, consistent design that strengthens brand identity and communicates the right message across every touchpoint. My approach is strategic and detail driven, focusing on clean layouts, strong visual hierarchy, and design systems that work seamlessly across web, print, and digital platforms. I design with flexibility in mind, ensuring assets can evolve as a business grows while maintaining consistency and professionalism. Alongside core design work, I also create scalable design systems and templates where appropriate, allowing teams to manage content in house without compromising on quality. I collaborate closely with clients and developers, delivering well structured design files ready for handover and implementation. I’m known for clear communication, reliable turnaround times, and a thoughtful approach to problem solving through design.

Aomyi Parsons

PRO

Hi, I’m Aomyi, a freelance graphic designer specialising in branding, UX/UI, and print and digital design. I work with small businesses and growing brands to create clear, consistent design that strengthens brand identity and communicates the right message across every touchpoint. My approach is strategic and detail driven, focusing on clean layouts, strong visual hierarchy, and design systems that work seamlessly across web, print, and digital platforms. I design with flexibility in mind, ensuring assets can evolve as a business grows while maintaining consistency and professionalism. Alongside core design work, I also create scalable design systems and templates where appropriate, allowing teams to manage content in house without compromising on quality. I collaborate closely with clients and developers, delivering well structured design files ready for handover and implementation. I’m known for clear communication, reliable turnaround times, and a thoughtful approach to problem solving through design.

Available to hire

Hi, I’m Aomyi, a freelance graphic designer specialising in branding, UX/UI, and print and digital design. I work with small businesses and growing brands to create clear, consistent design that strengthens brand identity and communicates the right message across every touchpoint.

My approach is strategic and detail driven, focusing on clean layouts, strong visual hierarchy, and design systems that work seamlessly across web, print, and digital platforms. I design with flexibility in mind, ensuring assets can evolve as a business grows while maintaining consistency and professionalism.

Alongside core design work, I also create scalable design systems and templates where appropriate, allowing teams to manage content in house without compromising on quality. I collaborate closely with clients and developers, delivering well structured design files ready for handover and implementation.

I’m known for clear communication, reliable turnaround times, and a thoughtful approach to problem solving through design.

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Work Experience

UI Designer at Vibe Agency
October 25, 2021 - November 26, 2025
As a UI/UX Designer at Vibe Agency, I focus on creating exceptional designs and optimising user journey experiences. Leveraging tools such as Zeplin, Figma, and Tailwind, I ensure that our projects not only meet client specifications but also maintain a premium brand feel throughout the design process. My role involves collaborating with cross-functional teams to enhance user engagement and satisfaction, continually refining interfaces to deliver intuitive and aesthetically pleasing experiences. I am committed to blending functionality with creativity to elevate the overall user experience.
Graphic Designer at Designs.152
August 1, 2017 - Present
As a Graphic Designer and Brand Designer with over 7 years of experience, I’ve worked with a diverse range of clients to build considered, effective brand identities and design solutions. Founded in 2017, my work now focuses on brand and visual identity design, print and digital design, UI/UX design, and creative business solutions, supporting businesses at every stage of growth. Alongside this, I provide Canva support and systems, helping teams and founders streamline their design processes through structured templates and scalable workflows. With experience across Adobe, Figma, and as a top 1% Canva creator, I bring a balance of creativity and strategy to ensure design not only looks strong, but works seamlessly across platforms.
Creative Web Executive at Squarestar Digital
May 1, 2020 - October 22, 2021
I have extensive experience working with client briefs to design wireframes and website layouts using Adobe XD, providing interactive prototypes that offer clients a clear visualisation of their website’s performance and aesthetics prior to development. I am continually enhancing my skills through ongoing training in HTML, CSS, Bootstrap, and responsive design. Additionally, I have worked with platforms such as Shopify, Stripe, and WordPress to create and design websites. My approach combines both technical and creative expertise to ensure that websites are visually compelling, with an intuitive layout, cohesive colour schemes, and thoughtfully selected imagery, all tailored to meet client requirements and maintain a competitive edge by staying informed on the latest design trends.

Education

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Qualifications

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Industry Experience

Other
    paper Main Portfolio
    I work with small businesses, startups, and creatives to build clear, confident brand identities that feel aligned, professional, and purposeful. Each project begins with understanding the brand’s personality, audience, and goals. From there, I create visual identities that are not only visually strong but practical across real-world use from digital platforms to print, packaging, and signage. My work spans modern, minimalist, hand-drawn, and illustrative styles, allowing each brand to have its own voice rather than a one-size-fits-all look. Whether it’s a clean wordmark, an icon-led identity, or a playful illustrated mark, every project is crafted to feel intentional, scalable, and timeless. I focus on clarity, consistency, and usability ensuring each brand can grow confidently while remaining recognisable and cohesive across all touchpoints. graphicdesigner illustrator
    paper Linked·lined - Brand Identity & Visual Design
    Linked·lined is a fine line tattooing and permanent jewellery brand requiring a refined, minimal visual identity that feels modern, elegant, and timeless. The project focused on developing a strong brand presence through considered typography, clean layouts, and a cohesive visual system that translates seamlessly across digital and print touchpoints. The design balances softness and structure, reflecting the precision of fine line work while maintaining a premium, contemporary feel. Deliverables included brand-led visual assets and digital-first design concepts, created with scalability in mind and prepared for consistent use across marketing materials and online platforms. graphicdesigner illustrator
    paper Urban Garden Rooms Catalogue Brochure Design
    Design of a premium print catalogue for Urban Garden Rooms, created to showcase their bespoke garden room builds in a clear, modern, and professional way. The project focused on strong visual hierarchy, considered typography, and clean layouts to communicate quality, craftsmanship, and trust. Imagery was carefully balanced with content to highlight finished builds, key features, and customer benefits while keeping the catalogue easy to navigate and visually engaging. The final design was prepared for print and digital use, ensuring consistency with the existing brand and a polished presentation suitable for both sales and marketing purposes.
    uniE621 Bluesky - Logo Design
    Logo design for Bluesky, focused on creating a clean, modern mark that feels calm, trustworthy, and approachable. The cloud form was used to reference clarity, openness, and ease, with a simple typographic treatment to keep the logo versatile and easy to apply across digital and brand touchpoints. The final logo was designed to work effectively at multiple sizes and across different backgrounds, making it suitable for use online, in marketing materials, and within a wider brand system. logo graphicdesigner illustrator branding designer
    uniE621 Designs.152 - Personal Brand & Content Design
    Personal branding and digital content design for Designs.152, created to establish a bold, recognisable visual identity across social platforms. The project focused on developing a cohesive content system that balances strong typography, high contrast layouts, and consistent colour use to create scroll stopping visuals. Design decisions were led by clarity and hierarchy, ensuring educational content remains easy to understand while still feeling confident and polished. The branding was applied across a wide range of content including educational posts, promotional graphics, and series based content. All assets were designed to be flexible and repeatable, allowing the brand to maintain consistency while supporting ongoing content creation. graphicdesigner logo illustrator branding designer
    uniE621 The Burger Joint - Logo Illustration
    Illustrated logo design for The Burger Joint, created to give the brand a bold, playful, and instantly recognisable visual identity. The design uses custom illustration and hand drawn typography to reflect a fun, casual food brand while remaining clear and versatile. The logo was designed to work across digital and print applications, including signage, packaging, and social media, with strong colour contrast and simple forms to ensure visibility at all sizes. illustrator designer graphicdesigner logo branding
    uniE621 Khoreo Beauty by Kate - Brand Identity & Digital Design
    Brand identity and digital design for Khoreo Beauty by Kate, a beauty brand focused on refined treatments and a luxury client experience. The project centred around creating a modern, elevated visual identity that feels calm, confident, and timeless. A rich, muted colour palette and elegant typography were used to position the brand as premium while remaining approachable. The design system was applied consistently across digital touchpoints, including social content and service menus, ensuring a cohesive and recognisable presence. Layouts were designed with clarity and balance in mind, allowing information to be easily understood while maintaining a strong visual impact. All assets were created to be flexible and scalable for ongoing use across digital platforms. graphicdesigner logo illustrator designer
    uniE621 Daisy Steps - Brand Identity & Print Design
    Brand identity and marketing design for Daisy Steps, a children’s dance class focused on confidence, movement, and fun. The project aimed to create a warm, playful visual identity that feels welcoming to both children and parents. Soft colour palettes, friendly typography, and illustrative elements were used to build a recognisable and joyful brand while maintaining clarity and professionalism. The branding was applied across both print and digital touchpoints, including promotional flyers and digital assets, ensuring consistency and ease of use across platforms. All designs were created with flexibility in mind, allowing the brand to grow while remaining visually cohesive. graphicdesigner branding designer logo illustrator

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