CAWS Riot - Logo Design
Ash
Published
One day when I was buying cheese in the market I got into a conversation with the owner of the shop (Michelle, the “Cheese lady”).
We both like to think about it as fate because we clicked instantly and the ideas started flowing!
Even though the owner of Caws Riot, Michelle, is an artist herself, she needed help with her cheese-monger’s branding. After all, it’s hard to see the label of the jar you’re sitting in!
She wanted her company to be represented by a maximalist, illustrative brand mark that captures the rich history of the local area of Carmarthen. Before I even started sketching, I had to research the cheese industry of Carmarthen.
It’s one of those things that you’d never think about on your own but once you start learning about it - let me tell you, it could be a movie!