Twine

LUMIVA – Wellness Brand Identity & Social Media Design System

Ashelen
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LUMIVA is a premium wellness and skincare startup focused on collagen peptides and beauty-from-within products.
I developed a complete brand identity and digital visual system, including:
• Logo refinement, typography, and colour palette (#branding #logodesign)
• Visual direction aligned with wellness aesthetics: clean, calm, refined (#artdirection)
• Social media templates for launch campaigns and content pillars (#socialmediadesign)
• Editorial layouts for product benefits, properties, and wellness messaging (#visualcommunication)
• Digital marketing assets for Instagram and promotional use (#graphicdesigner)
• A professional product label for the collagen supplement (#labeldesign)
The brand system was designed to feel premium and minimal, ensuring consistency across all digital platforms and supporting a polished online presence for launch.
Hashtags:
#branding #wellnessbrand #socialmediadesign #visualcommunication #graphicdesigner #labeldesign #brandidentity #artdirection #illustrator #photoshop