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Hi, I’m Barney Mersich. I help brands grow through high-impact marketing and events campaigns, brand launches, and optimized digital marketing strategies. I thrive on cross-functional collaboration and leveraging AI tools to boost efficiency and outcomes. I’ve built a track record across multi-channel campaigns, strategic partnerships, and data-driven decision-making, with a hands-on approach to content, events, and brand growth.…Hi, I’m Barney Mersich. I help brands grow through high-impact marketing and events campaigns, brand launches, and optimized digital marketing strategies. I thrive on cross-functional collaboration and leveraging AI tools to boost efficiency and outcomes. I’ve built a track record across multi-channel campaigns, strategic partnerships, and data-driven decision-making, with a hands-on approach to content, events, and brand growth.

Barney Mersich

Marketing Strategist, Growth Marketer, PR Freelancer, +2

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Hi, I’m Barney Mersich. I help brands grow through high-impact marketing and events campaigns, brand launches, and optimized digital marketing strategies. I thrive on cross-functional collaboration and leveraging AI tools to boost efficiency and outcomes. I’ve built a track record across multi-channel campaigns, strategic partnerships, and data-driven decision-making, with a hands-on approach to content, events, and brand growth.…Hi, I’m Barney Mersich. I help brands grow through high-impact marketing and events campaigns, brand launches, and optimized digital marketing strategies. I thrive on cross-functional collaboration and leveraging AI tools to boost efficiency and outcomes. I’ve built a track record across multi-channel campaigns, strategic partnerships, and data-driven decision-making, with a hands-on approach to content, events, and brand growth.

Available to hire

Hi, I’m Barney Mersich. I help brands grow through high-impact marketing and events campaigns, brand launches, and optimized digital marketing strategies. I thrive on cross-functional collaboration and leveraging AI tools to boost efficiency and outcomes.

I’ve built a track record across multi-channel campaigns, strategic partnerships, and data-driven decision-making, with a hands-on approach to content, events, and brand growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

Hungarian

Fluent

Arabic

Beginner

French

Beginner

Work Experience

Freelance AI Data Annotator

October 1, 2025 - April 1, 2026

Evaluating AI responses for truthfulness, accuracy, and opinion expression; creating complex mathematical problems to test AI reasoning; providing voice training for AI assistants; creating rubrics for AI response evaluation.

Marketing Manager (Maternity Cover FT C) at Ramtech Electronics Ltd

August 1, 2024 - October 1, 2025

SaaS & Hardware marketing lead; led USA brand launch at CES Las Vegas; secured key partnerships and media coverage; managed global marketing across USA, Europe and UK; implemented AI tools to streamline content and reduce costs; developed targeted campaigns and collateral; revamped global website; managed a Graphic Designer; improved lead capture and event ROI.

Sales & Marketing Executive at Logo Brand Field Marketing Ltd

June 1, 2023 - May 1, 2024

Directed sales-led marketing, secured McCain as client via targeted B2B email campaigns; led website rebrand; developed a 6-month email & social strategy using Mailchimp & automation; established social media presence; produced e-learning and promotional video content; performed competitive analysis.

Engagement & Communications Specialist (FTC) at The University of Nottingham, Digital and Technology Services (DTS)

April 1, 2023 - June 1, 2023

Increased viewership of the quarterly newsletter; migrated content from Microsoft Sway to SharePoint; trained teams on Confluence CRM; refreshed branding and communications materials; sourced branded items and liaised with suppliers to ensure cost-effective procurement.

Marketing Manager at Blueprint Operations Ltd

September 1, 2022 - December 1, 2022

Executed sales-led marketing campaigns; increased LinkedIn impressions by 1,000% and page visits by 300%; led a full website restructure and managed event marketing at the London Science Museum; created a strategic plan for 2023.

Marketing Coordinator at Metropolitan Gaming (Alea Casino)

September 1, 2021 - September 1, 2022

Maintained visitation rates in January with strategic marketing campaigns; created targeted email, SMS and social media campaigns; led gaming app launch; analyzed CRM & Power BI data to optimize campaign targeting; developed promotional events (VIP dinners, tournaments, prize draws) to boost customer loyalty; ensured marketing collateral complied with gambling advertising regulations.

Marketing / Events Lead at The Student Marketing Company

January 1, 2017 - January 1, 2021

Managed 200,000+ Student Welcome Box distributions across the UK; built relationships with student halls providers and universities; led event management, partnerships, IT admin and logistics; trained teams on HubSpot; managed company finances, budgeting and overhead planning; oversaw warehouse and distribution.