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I’m a results-driven fractional CMO and brand growth consultant based in Miami, FL, with 15+ years steering marketing and brand development for fast-growing restaurant, franchise, and hospitality brands. I design go-to-market strategies, build scalable marketing operations, and lead multi-channel campaigns from the ground up to accelerate growth and ROI. I’ve built and managed distributed teams, launched 20+ restaurant openings, and led ROI-driven campaigns across digital, local, and experiential channels. I partner with founders and executive teams to turn vision into action with repeatable systems that scale, from influencer campaigns and paid media to email automation and onboarding programs.…I’m a results-driven fractional CMO and brand growth consultant based in Miami, FL, with 15+ years steering marketing and brand development for fast-growing restaurant, franchise, and hospitality brands. I design go-to-market strategies, build scalable marketing operations, and lead multi-channel campaigns from the ground up to accelerate growth and ROI. I’ve built and managed distributed teams, launched 20+ restaurant openings, and led ROI-driven campaigns across digital, local, and experiential channels. I partner with founders and executive teams to turn vision into action with repeatable systems that scale, from influencer campaigns and paid media to email automation and onboarding programs.

Bayley Ramos

Fractional CMO, Marketing Strategist, Growth Marketer, +2

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I’m a results-driven fractional CMO and brand growth consultant based in Miami, FL, with 15+ years steering marketing and brand development for fast-growing restaurant, franchise, and hospitality brands. I design go-to-market strategies, build scalable marketing operations, and lead multi-channel campaigns from the ground up to accelerate growth and ROI. I’ve built and managed distributed teams, launched 20+ restaurant openings, and led ROI-driven campaigns across digital, local, and experiential channels. I partner with founders and executive teams to turn vision into action with repeatable systems that scale, from influencer campaigns and paid media to email automation and onboarding programs.…I’m a results-driven fractional CMO and brand growth consultant based in Miami, FL, with 15+ years steering marketing and brand development for fast-growing restaurant, franchise, and hospitality brands. I design go-to-market strategies, build scalable marketing operations, and lead multi-channel campaigns from the ground up to accelerate growth and ROI. I’ve built and managed distributed teams, launched 20+ restaurant openings, and led ROI-driven campaigns across digital, local, and experiential channels. I partner with founders and executive teams to turn vision into action with repeatable systems that scale, from influencer campaigns and paid media to email automation and onboarding programs.

Available to hire

I’m a results-driven fractional CMO and brand growth consultant based in Miami, FL, with 15+ years steering marketing and brand development for fast-growing restaurant, franchise, and hospitality brands. I design go-to-market strategies, build scalable marketing operations, and lead multi-channel campaigns from the ground up to accelerate growth and ROI.

I’ve built and managed distributed teams, launched 20+ restaurant openings, and led ROI-driven campaigns across digital, local, and experiential channels. I partner with founders and executive teams to turn vision into action with repeatable systems that scale, from influencer campaigns and paid media to email automation and onboarding programs.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Founder & Fractional CMO at Ardor Consulting

January 1, 2014 - Present

Serve as strategic marketing lead for 100+ brands, specializing in restaurants, wellness, and hospitality; directed 20+ restaurant openings; developed go-to-market strategies, training toolkits, launch events, and ad campaigns; created marketing operations manuals and scalable SOPs for franchisees and regional operators; led integrated influencer campaigns, paid media, email automation, and promotional rollouts; built and managed remote teams of designers, content creators, media buyers, and contractors.

Marketing Consultant at Shorty's BBQ

January 1, 2009 - Present

Led all marketing efforts for this iconic South Florida barbecue brand, including digital strategy, catering growth, and promotions; developed seasonal campaigns, Uber Eats activations, email workflows, and family meal programs across multiple locations; collaborated cross-functionally with GM and leadership to align marketing with sales and operations.

Marketing Consultant at Mister O1 Extra Ordinary Pizza

January 1, 2017 - Present

Supported national franchise expansion from 1 location to multi-state presence; led product launches, influencer campaigns, and Shopify merch strategy to boost brand equity; guided new franchise marketing rollouts and onboarding systems to ensure consistent brand experience.

Adjunct Instructor – Social Media Strategy at Miami Dade College

January 1, 2015 - Present

Teach social media and brand strategy to professionals and entrepreneurs; designed a curriculum focused on real-time trends, analytics, and content that converts.

Marketing Consultant at Shorty’s BBQ

January 1, 2009 - Present

Lead all marketing efforts for the iconic South Florida BBQ brand, including digital strategy, catering growth, and promotions. Developed seasonal campaigns, Uber Eats activations, email workflows, and family meal programs across multiple locations. Worked cross-functionally with GMs and leadership to align marketing with sales goals and operational needs.