Hi, I’m Benedetta De Carlo, a graphic designer with a strong passion for editorial design. I craft linesheets, lookbooks, color books, tags, cards, posters, and event communications for the āim brand, focusing on branding, packaging, and visual storytelling. I love exploring new visual languages and combining typography, color, and layout to create clear, compelling visuals across both online and offline materials. Based in Caserta, Italy, I’m open to relocating on-site and collaborating with diverse teams. I’m bilingual (Italian and English) and bring solid time management, teamwork, and leadership skills. I thrive on challenging projects, managing resources and priorities, and turning ideas into engaging visuals that support brand goals.

Benedetta De Carlo

Hi, I’m Benedetta De Carlo, a graphic designer with a strong passion for editorial design. I craft linesheets, lookbooks, color books, tags, cards, posters, and event communications for the āim brand, focusing on branding, packaging, and visual storytelling. I love exploring new visual languages and combining typography, color, and layout to create clear, compelling visuals across both online and offline materials. Based in Caserta, Italy, I’m open to relocating on-site and collaborating with diverse teams. I’m bilingual (Italian and English) and bring solid time management, teamwork, and leadership skills. I thrive on challenging projects, managing resources and priorities, and turning ideas into engaging visuals that support brand goals.

Available to hire

Hi, I’m Benedetta De Carlo, a graphic designer with a strong passion for editorial design. I craft linesheets, lookbooks, color books, tags, cards, posters, and event communications for the āim brand, focusing on branding, packaging, and visual storytelling. I love exploring new visual languages and combining typography, color, and layout to create clear, compelling visuals across both online and offline materials.

Based in Caserta, Italy, I’m open to relocating on-site and collaborating with diverse teams. I’m bilingual (Italian and English) and bring solid time management, teamwork, and leadership skills. I thrive on challenging projects, managing resources and priorities, and turning ideas into engaging visuals that support brand goals.

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Language

Italian
Fluent
English
Intermediate

Work Experience

Graphic Designer at āim / handmade in Italy
October 1, 2021 - Present
Progettazione di brand identity, campagne pubblicitarie, packaging, sviluppo di materiali online e offline, comunicazione visiva, progettazione grafica, impaginazione, cartellonistica, infografiche, animazione; utilizzo della suite Adobe (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, Lightroom) e CapCut; capacità di time managing, lavoro di squadra, gestione delle risorse e pianificazione delle priorità.
Graphic Designer at upgrade agency
May 1, 2025 - October 1, 2025
Ruolo di Graphic Designer con responsabilità su branding, layout editors e materiali di comunicazione per progetti digitali e stampa, lavorando in team e rispettando le scadenze.
Graphic Designer at āim / handmade in Italy
October 1, 2021 - Present
Ruolo editoriale per il marchio āim©: linea editoriale (linesheet, lookbook, colorbook, tag, card, poster) e comunicazione di eventi; sviluppo di materiali online/offline, grafica, impaginazione, infografiche e animazione.
Graphic Designer at upgrade agency
May 1, 2025 - October 1, 2025
Progettazione di brand identity, campagne pubblicitarie, packaging e materiali online/offline; comunicazione visiva, impaginazione, cartellonistica, infografiche e animazione; utilizzo di Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, Lightroom) e CapCut; time management, lavoro di squadra, gestione delle risorse e pianificazione delle priorità.
Graphic Designer at āim — handmade in Italy
October 1, 2021 - November 10, 2025
Responsible for brand identity design, advertising campaigns, packaging, and the development of online and offline materials. I oversee visual communication, layout, posters, infographics, and animation for editorial content and events. Proficient with Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, Lightroom) and CapCut. Demonstrated time management, teamwork, team leadership, resource management, and priority planning to deliver cohesive brand visuals and campaigns.
Graphic Designer at upgrade agency
May 31, 2025 - May 31, 2025
Brand identity design, advertising campaigns, packaging, and development of online and offline materials. Responsible for visual communication, graphic design, layout, posters, infographics, and animation. Utilized Adobe Creative Suite and CapCut to deliver polished editorial and branding outputs. Managed timelines, collaborated with teams, and contributed to project prioritization and resource planning.

Education

Diploma di maturità at Liceo Classico Alessandro Manzoni
January 1, 2016 - January 1, 2020
Laurea Triennale at Università della Campania "Luigi Vanvitelli"
January 1, 2020 - January 1, 2023
Corso Grafico Pubblicitario at ILAS Academy®
May 1, 2025 - September 1, 2025
Diploma Liceo Classico at Liceo Alessandro Manzoni
January 1, 2016 - January 1, 2020
Laurea Triennale in Design e Communication at Università della Campania 'Luigi Vanvitelli'
January 1, 2020 - January 1, 2023
Corso Grafico Pubblicitario at ILAS Academy
May 1, 2025 - September 1, 2025
High School Diploma in Classical Studies at Alessandro Manzoni
January 1, 2016 - January 1, 2020
Bachelor's degree in Design and Communication at University of Campania "Luigi Vanvitelli"
January 1, 2020 - January 1, 2023
Course goal: Advertising Graphic at ILAS Academy
May 1, 2025 - September 1, 2025

Qualifications

Adobe Creative Suite Credential
March 19, 2021 - October 1, 2025
Adobe Creative Suite Credential
March 19, 2021 - October 1, 2025
Adobe Creative Suite ID Credential
March 19, 2021 - November 10, 2025

Industry Experience

Other, Media & Entertainment, Professional Services, Retail, Software & Internet, Education