Hi, I'm Brent Hale, an illustrator and graphic designer with over 25 years of freelance experience partnering with global brands and agencies to craft compelling visuals. I excel at turning concepts into deliverables across print, digital, and environmental graphics, always focusing on clear communication and meeting tight deadlines. I'm detail-oriented and collaborative, comfortable leading ideation sessions, developing brand design and packaging, murals, product graphics, and on-site signage. My work spans advertising campaigns, retail spaces, and large-scale murals, and I'm proficient with Mac, Procreate, Corel Painter, SketchUp Pro, and the Adobe Creative Cloud suite.…

Brent Hale

Hi, I'm Brent Hale, an illustrator and graphic designer with over 25 years of freelance experience partnering with global brands and agencies to craft compelling visuals. I excel at turning concepts into deliverables across print, digital, and environmental graphics, always focusing on clear communication and meeting tight deadlines. I'm detail-oriented and collaborative, comfortable leading ideation sessions, developing brand design and packaging, murals, product graphics, and on-site signage. My work spans advertising campaigns, retail spaces, and large-scale murals, and I'm proficient with Mac, Procreate, Corel Painter, SketchUp Pro, and the Adobe Creative Cloud suite.…

Available to hire

Hi, I’m Brent Hale, an illustrator and graphic designer with over 25 years of freelance experience partnering with global brands and agencies to craft compelling visuals. I excel at turning concepts into deliverables across print, digital, and environmental graphics, always focusing on clear communication and meeting tight deadlines.

I’m detail-oriented and collaborative, comfortable leading ideation sessions, developing brand design and packaging, murals, product graphics, and on-site signage. My work spans advertising campaigns, retail spaces, and large-scale murals, and I’m proficient with Mac, Procreate, Corel Painter, SketchUp Pro, and the Adobe Creative Cloud suite.

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Language

English
Fluent

Work Experience

Freelance Illustrator/Designer at Freelance
January 1, 1996 - Present
Illustration in vector, raster, or traditional media for advertising, packaging, publishing, children's books, editorial illustration, print, web, and outdoor advertising. Produces marker presentation comps and keyframes for storyboards and animatics. Develops graphic design solutions for packaging, product design, corporate branding, promotional marketing, apparel, and outdoor. Creates conceptual designs for promotional events and directs production of displays, venue staging, and key visuals. Designs restaurant and retail spaces coordinating signage, print graphics, décor, murals, and overseeing production and construction. Builds mechanical art for sales sheets, catalogs, in-store graphics, print collateral across industries including building supply manufacturing, medical devices, technology, air travel, food, health and beauty, automotive, and entertainment.
Senior Art Director at Hanson Design
January 1, 1992 - January 1, 1995
Conceived, illustrated, and art-directed projects as Hanson Design grew into a top agency in East Texas. Built branding for small to medium-sized companies and organizations. Designed identity programs, packaging and collateral. Also partnered in Wattu Wear T-shirt designs. Oversaw print production across offset, web, letterpress, and screen printing, and art directed photo shoots.
Art Director, Design Strategy at Design Strategy
January 1, 1989 - January 1, 1992
Designed and produced packaging, print ads, and collateral. Responsible for pre-press/print coordination, photo direction, and cost estimates.
Art Director at Brookshires Grocery Advertising Department
January 1, 1988 - January 1, 1989
Designed and produced weekly 12-page circular ads, packaging and in-store graphics for a large grocery chain. Created graphics, signage and stage sets for corporate events.
Art Director at Spradley Outdoor
January 1, 1983 - January 1, 1988
Designed and produced painted billboards and signage in the East Texas area.
Freelance Illustrator / Designer at Self-Employed (Freelance)
January 1, 1996 - Present
Illustration in vector, raster, or traditional mediums for advertising, packaging, publishing, children's books, editorial illustration, print, web, and outdoor advertising. Produced marker presentation comps and keyframes for storyboards and animatics; developed ideas for brainstorming focus groups; designed packaging, corporate branding, and promotional materials; created large-scale murals and on-site graphics; coordinated production with signage companies, printers, wood/plastics/metal fabricators, manufacturers, and event-display firms; managed print production and controlled costs; proficient with Mac, Procreate, Corel Painter, SketchUp Pro, and the Adobe Creative Cloud.
Art Director at Design Strategy
January 1, 1989 - January 1, 1992
Designed and produced packaging, print ads, and collateral; managed re-press/print coordination, photo direction, and cost estimates.

Education

Bachelor of Art at Stephen F. Austin State University
May 10, 1981
Transportation Design/Industrial Design at Art Center College of Design
September 16, 1981 - August 16, 1982
Industrial and Transportation Design at Art Center College of Design - Pasadena, CA
January 1, 1981 - January 1, 1982
Bachelor of Arts at Stephen F. Austin State University - Nacogdoches, TX
January 1, 1977 - January 1, 1981
Industrial and Transportation Design at Art Center College of Design - Pasadena, CA
January 1, 1981 - January 1, 1982
Bachelor of Arts at Stephen F. Austin State University - Nacogdoches, TX
January 1, 1977 - January 1, 1981

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Manufacturing, Other