Carylis Palacios

Available to hire

I'm a Digital Marketing Strategist and Brand Storyteller with a sharp eye for inbound growth and creative direction.

About

I’m a Digital Marketing Strategist and Brand Storyteller with a sharp eye for inbound growth and creative direction. Since 2017, I’ve helped brands leverage storytelling to align marketing strategy with business goals — crafting narratives rooted in consumer psychology. My passion is to design full-funnel content, email, and social media strategies — either independently or by leading cross-functional teams.

I thrive in fractional leadership roles that demand strategic insight, strong brand voice development, and a focus on measurable growth. I’ve worked with a wide range of personal brands and service providers — from business coaches and financial advisors to tech consultants and wellness experts. My experience spans both B2B and B2C thought leadership campaigns, supporting entrepreneurs in refining their messaging, increasing visibility, and building content systems that convert interest into qualified leads.

  • Joined August 2025

Languages

  • Spanish; CastilianFluent
  • EnglishFluent

Industry experience

  • Retail
  • Professional Services
  • Media & Entertainment
  • Wholesale & Distribution
  • Consumer Goods
  • Software & Internet
  • Education
  • Non-Profit Organization
  • Healthcare

More experts in Bogotá, Colombia

Projects · 1

Work experience· 40 roles

Content Strategy & Marketing Operations Consultant · Joy Joya IncSep 2024 – Present · 2 yrs 3 mos

Supported the agency by strategizing, planning, and executing B2B promotional marketing campaigns, product launches, and evergreen content marketing strategy. Coordinated and optimized all digital marketing operations, ensuring seamless client interactions and enhancing campaign performance. Implemented project management tools to streamline workflows, driving operational efficiency across teams.

Content Strategy & Marketing Operations Consultant · Joy Joya IncSep 2024 – Present · 2 yrs 3 mos

Supported the agency by strategizing, planning, and executing B2B promotional marketing campaigns, product launches, and evergreen content marketing strategies. Coordinated and optimized all digital marketing operations, ensuring seamless client interactions and enhancing campaign performance. Implemented project management tools to streamline workflows, driving operational efficiency across teams.

Content Strategy & Marketing Operations Consultant · Joy Joya IncSep 2024 – Present · 2 yrs 3 mos

Supported the agency by strategizing, planning, and executing B2B promotional marketing campaigns, product launches, and evergreen content marketing strategy. Coordinated and optimized all digital marketing operations to ensure seamless client interactions and enhance campaign performance. Implemented project management tools to streamline workflows, driving operational efficiency across teams.

Content Strategy & Marketing Operations Consultant · Joy Joya IncSep 2024 – Present · 2 yrs 3 mos
Content Strategy & Marketing Operations Consultant · Joy Joya IncSep 2024 – Present · 2 yrs 3 mos
Marketing Project Manager · Joy Joya IncAug 2024 – Aug 2025 · 1 yr 1 mo
Marketing Project Manager · Joy Joya IncAug 2024 – Aug 2025 · 1 yr 1 mo
Marketing Project Manager · Joy Joya IncAug 2024 – Aug 2025 · 1 yr 1 mo

Education· 10

Business Fundamentals: Project Management · The Open University Business School2020
Business Administration & Management · Universidad Nacional Abierta2014 – 2017
Business Fundamentals: Project Management · The Open University Business School2030 – 2020
Business Administration & Management · Universidad Nacional Abierta2014 – 2017

Certifications and awards· 76

Notion Advanced Badge2024 – 2025
Notion Essentials Badge2024 – 2025
Become a Digital Marketing Specialist2022 – 2025
Email and Newsletter Marketing Foundations2022 – 2025

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