Cathryn Dirr
Hello! I’m Cathryn Dirr, a multidisciplinary creator with over 11 years of experience in hospitality and a deep passion for psychology, wellness, and human connection.
About
Hello! I’m Cathryn Dirr, a multidisciplinary creator with over 11 years of experience in hospitality and a deep passion for psychology, wellness, and human connection. I thrive in dynamic environments where I can intuitively understand people’s needs, curate meaningful experiences, and translate moments into compelling visual and narrative content.
My background in bartending has refined my ability to read energy, anticipate preferences, and create memorable, sensory-rich experiences; skills I now bring into content creation for wellness spaces. I specialize in capturing the essence of a retreat through storytelling, aesthetic direction, and emotionally resonant content that reflects both the environment and the transformation it offers.
Beyond content creation, I’m a Kambo practitioner and personal trainer, which allows me to deeply understand the wellness journey from both a facilitator and participant perspective. I approach my work with intention, creativity, and a coaching mindset, aiming to highlight authenticity, embodiment, and connection in every piece of content.
I’m excited to collaborate with retreat teams to elevate their brand presence, capture the depth of their offerings, and create content that not only attracts but truly resonates with their audience.
- 13 years' experience
- Joined April 2026
Skills· 3
Industry experience
- Travel & Hospitality
- Media & Entertainment
- Professional Services
Work experience· 8 roles
Craft innovative cocktails for a diverse guest base; manage cash bank and opening/closing duties; design and expand the cocktail program; oversee the well/service area in a high-volume setting; assist with to-go orders and ensure responsible service.
Operate as an independent contractor providing personalized coaching within a fitness facility; schedule consultations, track client progress with a fitness app, and develop marketing strategies to promote services. Create customized meal plans and macro recommendations to support client goals.
Develop video content tailored for brand social media marketing campaigns to boost online engagement and visibility. Manage email outreach and inbound inquiries, negotiate project rates with brands, and produce and edit high-quality video and photo content aligned with brand guidelines. Conduct research on emerging social media strategies to optimize performance and stay ahead of trends.
Education
Certifications and awards· 8
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