I am a results-driven writer, editor, and project manager with a proven track record of delivering high-impact creative projects across diverse environments. I excel at driving timelines and quality outcomes through strategic planning and meticulous execution. I am a collaborative leader who supports cross-functional teams and prioritizes client satisfaction. With 15 years of marketing, advertising, and e-commerce experience, I bring strong attention to detail and robust organizational skills to every project. I continuously implement efficient processes to meet deadlines and stay within scope. I thrive in remote, fast-paced settings and enjoy turning complex topics into clear, engaging content. My background spans content strategy, SEO optimization, and multi-channel storytelling, all aimed at delivering measurable results for clients and teams alike.

Che Vista-Arellano

I am a results-driven writer, editor, and project manager with a proven track record of delivering high-impact creative projects across diverse environments. I excel at driving timelines and quality outcomes through strategic planning and meticulous execution. I am a collaborative leader who supports cross-functional teams and prioritizes client satisfaction. With 15 years of marketing, advertising, and e-commerce experience, I bring strong attention to detail and robust organizational skills to every project. I continuously implement efficient processes to meet deadlines and stay within scope. I thrive in remote, fast-paced settings and enjoy turning complex topics into clear, engaging content. My background spans content strategy, SEO optimization, and multi-channel storytelling, all aimed at delivering measurable results for clients and teams alike.

Available to hire

I am a results-driven writer, editor, and project manager with a proven track record of delivering high-impact creative projects across diverse environments. I excel at driving timelines and quality outcomes through strategic planning and meticulous execution. I am a collaborative leader who supports cross-functional teams and prioritizes client satisfaction. With 15 years of marketing, advertising, and e-commerce experience, I bring strong attention to detail and robust organizational skills to every project. I continuously implement efficient processes to meet deadlines and stay within scope.

I thrive in remote, fast-paced settings and enjoy turning complex topics into clear, engaging content. My background spans content strategy, SEO optimization, and multi-channel storytelling, all aimed at delivering measurable results for clients and teams alike.

See more

Language

English
Fluent

Work Experience

Copywriter at The Professional Writers' Alliance
September 1, 2017 - Present
Freelance copywriter delivering advertising and content across digital and print; collaborates with creative teams and clients to craft compelling messages that resonate with diverse audiences.
Strategic Partner for Client Services at DGTemps Virtual Assistants Outsourcing
January 1, 2013 - Present
Strategic partner for client services; manages contracts, requirements, timelines, budgets, and milestones. Copywriting tasks include job ads, website content, and social media posts; involved in talent acquisition and vendor coordination.
Senior Writer / Editor at OPTIWISE ONLINE
September 1, 2020 - July 1, 2025
Created optimized original content (blogs, website pages, Amazon listings, social media posts, brochures, executive summaries) for clients across industries worldwide. Conducted in-depth topic research to ensure accuracy and relevance. Adapted writing style for print, digital channels, and corporate communications. Edited the work of senior and junior writers. Top Performer of the Year 2021 for delivering high-impact content on tight deadlines.
Editor / Proofreader at Fiverr.com
April 1, 2017 - July 1, 2023
Edited and proofread academic papers, website content, e-books, books, brochures, and corporate communications, ensuring grammatical accuracy and adherence to style guidelines. Managed multiple editing projects simultaneously, consistently meeting tight deadlines. Achieved Best Seller, Level One status within 3 months.
Copywriter / Chief Editor / Team Manager / Customer Happiness Specialist at OJ Digital Solutions
November 1, 2018 - July 1, 2020
Communicated with prospective clients across four platforms, sent offers/quotes, managed contracts, after-sales service, and disputes. Led end-to-end project fulfillment including text/image content and revisions. Supervised seven English writers, five European writers, and three editors, mentoring staff and promoting best practices to improve quality and delivery times.
Content Writer at Envision Solutions
December 1, 2017 - September 1, 2018
Researched information and industry trends to produce relevant articles, boosting audience engagement. Implemented SEO best practices to optimize web content and improve visibility. Submitted at least one article per day and uploaded to WordPress with Yoast SEO.
E-Commerce Project Manager at 2424062 Ontario Limited
April 1, 2014 - June 1, 2017
Account management for three Amazon sellers: inventory, fulfillment, product launches, product pages, images, and customer service. Conducted joint ventures on Amazon, including product development, branding, certifications, packaging, and shipping. Sourced US/China suppliers and third-party vendors; handled HR, contracts, and invoices. Led cross-functional projects with timelines, budgets, and risk mitigation.
Project and Production Manager at AMPLE EARTH
October 1, 2013 - June 1, 2016
Managed production of animated videos using Asana and Trello; led cross-functional teams; maintained client transparency and satisfaction throughout project lifecycles. Monitored progress, mitigated risks, and adjusted schedules/resources as needed. Sourced scriptwriters, animators, musicians, and voice talents; promoted the company on multiple platforms including Pinterest and LinkedIn.
Project Manager at SITE SYSTEMS
October 1, 2013 - March 1, 2014
Managed on-time project completion; coordinated with clients on requirements, timelines, budgets, and progress. Handled sweepstakes tasks (Official Rules, winners, prizes, postings) and performed administrative duties like bids and vendor coordination.
Creative Services Project Manager at Fresh Concentrate LLC
July 1, 2012 - August 1, 2013
Managed and arranged projects by priority; developed plans and identified resources required. Supervised cross-functional teams of graphic designers and web developers; prevented scope creep, negotiated procurement contracts, and ensured deliverables/lit deadlines. Wrote and edited copy for websites and advertising; administered communications and finances.

Education

Bachelor's degree at University of the Philippines, Diliman
January 1, 1984 - January 1, 1988
High School Diploma at Imus Institute
June 1, 1980 - March 31, 1984

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Education, Other