Christina Dagre

Available to hire

Language

English
Fluent
Greek, Modern
Advanced

Work Experience

Head of Marketing at Alphos Ventures
September 24, 2024 - Present
Led all digital marketing efforts across Google Ads, social media, email, and CRM. Built media plans, secured partnerships, and developed monetization strategies for multi-product campaigns (Lucky Jack 24, Lotto Jack 24, Panda Jack 24, Big Lottery, Dragon Lotto 24). Drove user acquisition, engagement, retention, and brand visibility using a data-driven approach; implemented AI-driven tools for remarketing and automation; optimized campaigns across desktop and mobile; managed high-profile budgets and cross-functional teams. Collaborated with creative and product teams to craft targeted campaigns, onboarding flows, and CRM journeys, positioning Alphos Ventures for sustained growth in gaming and fintech spaces.
Growth Strategist & Performance Lead (Freelancer) at Darqube LTD
September 24, 2024 - September 11, 2025
Freelance role focusing on customer lifecycle management and CRM; built and optimized CRM strategies for Profit.com’s subscription services; established KPIs, tracked performance, and optimized campaigns; designed monetization strategies for Quizdom’s gaming platform; implemented targeted ad placements and cross-channel optimization; developed media plans, secured partnerships, and conducted community management to boost brand engagement and retention; leveraged AI-driven tools to automate email marketing and retargeting.
Brand Activator at Sony
September 1, 2011 - September 11, 2025
Educated potential customers on Sony product features and capabilities, enhanced product awareness, and drove sales through on-site campaigns and promotions (Sony Connectivity Campaign).
Senior Performance Marketing Specialist at Newphone Hellas S.A. / Landa.gr / Vrisko.gr / Levante Ferries
September 24, 2024 - September 11, 2025
Directed end-to-end advertising strategies across Google Ads, social media, programmatic, and native channels; managed CRM and lifecycle marketing; increased brand awareness, user acquisition, and retention in global markets; collaborated with design teams for content creation and implemented monetization strategies.
Head of Marketing at Alphos Ventures
September 24, 2024 - Present
Head of Marketing, responsible for user acquisition, engagement, and monetization across multiple gaming platforms; designed and executed 360-degree marketing strategies; built CRM lifecycle programs; led partnerships, affiliates, and AI-driven optimization.
Growth Strategist & Performance Lead at Alphos Ventures
September 24, 2024 - September 11, 2025
Built and optimized CRM strategies, lifecycle engagement, gamification, and email automation; KPI-driven optimization; coordinated cross-channel campaigns and monetization across global markets.
Brand Activator at Sony Connectivity Campaign
September 1, 2011 - September 11, 2025
Educated potential customers on Sony product features and capabilities, enhancing product awareness and driving sales.
Human Resources Trainee (Intern) at PeopleCert
September 1, 2011 - September 11, 2025
Managed recruitment logistics, employee orientation, HR administration, health, safety and benefits reporting; participated in an internal competition, demonstrating leadership.
Administrator (Job One) at Job One Program (ESPA)
January 24, 2024 - September 11, 2025
Promoted and managed the Job One program; public relations and communications for program participants and admins; enhanced program engagement and outreach.
Growth Strategist & Performance Lead at Darqube LTD
September 24, 2024 - September 12, 2025
Freelance role focusing on growth strategy, performance marketing and CRM. Built and optimized CRM strategies for Profit.com's subscription services; significantly boosted user engagement and retention. Implemented data-driven optimization across paid media channels and programmatic platforms, aligning acquisition and retention efforts across multi-channel campaigns, including Propeller Ads, Rich Ads, Traffic Junky, Adsterra, Meta, TikTok and Google Ads, with additional activity on Telegram and blockchain advertising to broaden reach.
Head of Marketing at Alpos Ventures
September 1, 2024 - Present
Directed end-to-end marketing across Google Ads, Meta, TikTok, Telegram and other channels; developed media plans, secured new partnerships, and increased brand visibility. Led a holistic 360-degree marketing approach with targeted content and CRM-driven initiatives to accelerate user acquisition and engagement.
Marketing Assistant/Coordinator (Volunteer) at Arctic Star Records
January 24, 2024 - September 12, 2025
Supported social media planning, event coordination and general administrative duties; contributed to brand growth and visibility through content creation and cross-channel campaigns.
Head of Marketing at Alphos Ventures
September 24, 2024 - Present
Directed end-to-end growth and CRM initiatives; designed and executed comprehensive 360-degree marketing strategies across Propeller Ads, Rich Ads, Traffic Junky, Adsterra, Meta, TikTok & Google Ads, Telegram, Blockchain Ads, native/partner networks, Viber & SMS communications, and push notifications to boost user acquisition and engagement.
Growth Strategist & Performance Lead (Freelancer) at Darqube LTD
September 24, 2024 - September 13, 2025
Freelance Growth Strategist and Performance Lead: managed customer lifecycle, CRM Management, and high-impact campaigns across PPC and social channels; optimized funnels and KPIs for profits platforms; coordinated cross-channel marketing, partnerships, and analytics to drive growth.
Brand Activator at Sales Promotion Center
September 11, 2011 - September 13, 2025
Educated potential customers on Sony product features and capabilities, enhancing product awareness and driving sales; led event activations and consumer engagement.
Marketing Assistant/Coordinator (Volunteer) at Arctic Star Records
January 24, 2024 - September 13, 2025
Performed market research, social media planning, and administrative tasks to support marketing and promotional activities; contributed to brand visibility and communications.
Head of Marketing at Alphos Ventures
September 1, 2024 - Present
Designed and executed comprehensive 360-degree marketing strategies across Propeller Ads, Rich Ads, Traffic Junky, Adsterra, Meta, TikTok, Google Ads, Telegram, Blockchain Ads, Taboola; led user acquisition, CRM, and lifecycle marketing; built media plans; secured new partnerships; oversaw community management and drove brand engagement.
Growth Strategist & Performance Lead at Darqube Ltd
September 1, 2024 - September 13, 2025
Built and optimized CRM strategies for Profit.com's subscription services; enhanced user engagement, retention, and loyalty using data-driven CRM and lifecycle marketing; executed high-impact campaigns across multiple channels; integrated AI-driven tools for automation and personalized marketing.
Marketing Assistant/Coordinator (Volunteer) at Arctic Star Records
January 1, 2024 - September 13, 2025
Conducted market research, event coordination, and public relations to support marketing and promotional activities; managed social media planning and general administrative duties; contributed to brand growth and visibility.

Education

Bachelor's Degree in Business Administration at Technological Educational Institute (TEI) of Piraeus
January 1, 2008 - January 1, 2012
Bachelor of Business Administration at Technological Educational Institute (TEI) of Piraeus
January 1, 2008 - January 1, 2012
Bachelor of Arts in Business Administration at Technological Educational Institute (TEI) of Piraeus
January 1, 2008 - January 1, 2012
Bachelor's in Business Administration at Technological Educational Institute (TEI) of Piraeus
January 1, 2008 - January 1, 2012

Qualifications

Google Analytics (Certified)
January 11, 2030 - September 11, 2025
Data Studio
January 11, 2030 - September 11, 2025
Braze / CDXP platforms
January 11, 2030 - September 11, 2025
Certified Proficiency in English (CPE)
January 11, 2030 - September 11, 2025
Cambridge CPE (Certificate of Proficiency in English)
January 11, 2030 - September 11, 2025
ECDL Expert
January 11, 2030 - September 11, 2025
Certificate in Proficiency in English (CPE)
January 11, 2030 - September 12, 2025
ECDL Expert
January 11, 2030 - September 12, 2025
Google Ads Certification
January 11, 2030 - September 13, 2025
Google Analytics Certified
January 11, 2030 - September 13, 2025
Certified in CPE (Proficiency in English)
January 11, 2030 - September 13, 2025
ECDLE Expert
January 11, 2030 - September 13, 2025
Proficiency in English (CPE)
January 11, 2030 - September 13, 2025

Industry Experience

Media & Entertainment, Gaming, Software & Internet, Professional Services, Education, Retail