From big brands to small businesses, every project I’ve worked on started with a real challenge and was solved through strategy, creativity, and design. I translate purpose into narrative, narrative into visual identity, and identity into meaningful content that connects and converts. I’m comfortable working in multicultural teams and with native Portuguese, advanced English, and intermediary Spanish. My approach stays the same regardless of company size: understand the context, find the connection point with the audience, and build visual solutions that actually make sense. I’m confident using tools like Adobe Creative Cloud, Figma, and AI solutions that accelerate creation and insights. I’ve designed and executed branding and content strategies for international clients, led marketing initiatives, and built adaptable systems for remote teams. This blend of practical resilience and long-term thinking helps me turn ideas into brand experiences that drive real results for the business.…

Christopher Naji Pegorini

From big brands to small businesses, every project I’ve worked on started with a real challenge and was solved through strategy, creativity, and design. I translate purpose into narrative, narrative into visual identity, and identity into meaningful content that connects and converts. I’m comfortable working in multicultural teams and with native Portuguese, advanced English, and intermediary Spanish. My approach stays the same regardless of company size: understand the context, find the connection point with the audience, and build visual solutions that actually make sense. I’m confident using tools like Adobe Creative Cloud, Figma, and AI solutions that accelerate creation and insights. I’ve designed and executed branding and content strategies for international clients, led marketing initiatives, and built adaptable systems for remote teams. This blend of practical resilience and long-term thinking helps me turn ideas into brand experiences that drive real results for the business.…

Available to hire

From big brands to small businesses, every project I’ve worked on started with a real challenge and was solved through strategy, creativity, and design. I translate purpose into narrative, narrative into visual identity, and identity into meaningful content that connects and converts. I’m comfortable working in multicultural teams and with native Portuguese, advanced English, and intermediary Spanish. My approach stays the same regardless of company size: understand the context, find the connection point with the audience, and build visual solutions that actually make sense.

I’m confident using tools like Adobe Creative Cloud, Figma, and AI solutions that accelerate creation and insights. I’ve designed and executed branding and content strategies for international clients, led marketing initiatives, and built adaptable systems for remote teams. This blend of practical resilience and long-term thinking helps me turn ideas into brand experiences that drive real results for the business.

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Language

English
Advanced
Portuguese
Fluent
Spanish; Castilian
Advanced

Work Experience

VideoMaker/Branding Strategist at Toppa Sports
September 30, 2022 - May 9, 2025
Branding strategy and identity creation (visual + personality). Strategic direction to help brands reach and communicate with their target audience. Full remote operation with international clients.
Founder at Calumma Digital
January 1, 2022 - Present
Social Media Strategy | Graphic Design | Copywriting | Facebook/Google Ads. Video editing, motion design and content planning. Led marketing strategy and visual development.
Designer / Content Creator at Modo On Marketing Digital
January 1, 2022 - October 8, 2025
Responsible for campaign creation, brand materials, and internal communication. Designed ads and digital pieces; managed creative production.
Marketing Intern at Valorizza Sistems
January 1, 2019 - October 8, 2025
Support in marketing campaigns, brand materials, and social media initiatives. Assisted with content planning and analytics.

Education

Technology in Marketing at UCS - University of Caxias do Sul
August 1, 2017 - August 1, 2019
A comprehensive program focused on developing strategic marketing skills, including branding, consumer behavior analysis, and digital marketing strategies. Prepares professionals to implement innovative marketing techniques in various industries.
Certificate III in Business at Lexis Training - Sydney
March 15, 2023 - December 24, 2023
Course designed to enhance business management skills, covering topics like organizational strategies, leadership, and financial management. Equips participants with the knowledge needed for decision-making in competitive markets.
Advertising and Public Relations at UCS - University of Caxias do Sul
February 22, 2016 - July 20, 2017
A program centered on creating and managing advertising campaigns, building brand awareness, and developing effective communication strategies for various media channels.
General English at ILSC - Sydney
September 12, 2022 - March 3, 2023
An English language course focused on improving proficiency in speaking, writing, listening, and reading. Emphasizes practical communication skills for personal and professional settings.
Commercial Management at UCS - University of Caxias do Sul
August 5, 2019 - December 2, 2019
A course aimed at developing skills in sales management, customer relationship strategies, and commercial operations. Provides expertise in achieving business goals through effective planning and execution of commercial activities.
Bachelor's in Marketing at University of Caxias do Sul (UCS) – Brazil
January 1, 2016 - January 1, 2019
General English Program at Lexis Training
January 1, 2022 - January 1, 2023
General English Program at ILSC – Sydney, Australia
January 1, 2022 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services, Education, Software & Internet
    uniE621 T-Shirt Design for 2025 Collection
    This project showcases a custom T-shirt design developed for the 2025 collection of Barbearia 1930, a vintage-inspired barbershop brand. The artwork blends bold, illustrative elements with a rebellious yet tropical atmosphere—featuring a skeleton on the barber chair, sunset tones, and classic barbershop symbols like razors, guitars, and waves. The design captures the brand’s identity: authentic, artistic, and timeless, while adding a new layer of personality to its merchandise line. Crafted with attention to storytelling, the back design delivers visual impact, while the front keeps it minimal with a small brand signature—balancing style and attitude. This piece is part of a broader branding effort that includes apparel, visual identity, and storytelling. TShirtDesign MerchDesign ApparelDesign Illustration Streetwear BrandIdentity VintageStyle BarbershopBrand GraphicDesign VisualStorytelling…
    uniE621 Toppa Sports – Complete Rebranding for a Global Market
    Toppa Sports, an Australian sports brand, approached me to lead a full rebranding project aimed at repositioning the company for a global audience. Using a custom branding methodology I developed, I guided the brand through a comprehensive strategy that aligned with its goals and market expansion vision. https://www.behance.net/gallery/218080519/Rebranding-Strategy-for-a-Modern-Sports-Brand The link contains key highlights from the project. While some details remain confidential, I am available to discuss the full methodology and results achieved. Rebranding SportsBranding BrandStrategy LogoDesign VisualIdentity GlobalPositioning CreativeSolutions DesignProcess MarketExpansion BusinessStrategy logo graphicdesigner illustrator branding designer…
    uniE621 Eternize Odontologia – Sophisticated Brand Creation in Healthcare
    Eternize Odontologia is a Brazilian dental brand specializing in implantology. The goal was to create a brand from scratch that reflects elegance and sophistication, positioning it as a leader in the healthcare sector. I developed a complete visual identity and strategic brand positioning using my custom branding methodology. https://www.behance.net/gallery/218081005/Branding-Strategy-Visual-Identity-Design The link showcases part of the project, including the design process and key concepts. Due to confidentiality agreements, not all project details are publicly available. HealthcareBranding VisualIdentity BrandCreation LogoDesign StrategicBranding EleganceInDesign Rebranding CreativeProcess BusinessPositioning DesignInHealthcare logo graphicdesigner branding designer…
    uniE621 Logofolio – Custom Logo Designs Collection
    This logofolio presents a selection of custom logo designs I’ve created for various clients. Each logo is part of a much broader process involving strategy, market research, and brand alignment. These designs are crafted to reflect the unique values and goals of each business. https://www.behance.net/gallery/218079711/Logofolio-2025-Creative-Logo-Designs If you're interested in understanding the full methodology behind these creations and how it can be applied to your business, let’s talk! Logofolio LogoDesign VisualIdentity BrandCreation CreativeSolutions StrategicDesign BrandStorytelling CustomBranding GraphicDesign DesignPortfolio logo graphicdesigner branding designer…
    uniE621 Calumma Digital – Brand Creation and Strategy Development
    Calumma Digital is a full-service branding agency that I founded, specializing in building and transforming brands. I was responsible for the complete creation of the brand, including the name, logo, visual identity, and strategic branding approach. We cater to both new brand development and rebranding needs, offering tailored strategies to help businesses grow and stand out in their markets. In the attached link, you can find an example of a business proposal we use, which showcases our expertise, services, and the essential role of design in all of our projects. https://www.behance.net/gallery/218147951/Custom-Business-Proposal BrandCreation BrandStrategy LogoDesign VisualIdentity CreativeSolutions BrandingAgency Rebranding BusinessGrowth DesignStrategy logo branding designer…
    uniE621 Sports Design – Graphic Art Collection for Athletes and Clubs
    This project showcases a selection of graphic designs created for sports-related materials, including promotional content for athletes and clubs. Each piece was crafted to reflect the energy and identity of the sports world, combining dynamic visuals with strategic messaging to enhance engagement and visibility. https://www.twine.net/signin These designs demonstrate how effective visual storytelling can elevate brand presence in competitive sports environments. graphicdesigner SportsDesign GraphicDesign SportsBranding VisualIdentity CreativeSolutions AthleteMarketing ClubPromotion DynamicDesign SportsArt BrandStorytelling designer…
    uniE621 Minimalist T-Shirt Design for Barbearia 1930 Clothing Collection
    This project features a minimalist T-shirt design created for the first clothing collection of Barbearia 1930. The goal was to develop a design that reflects the barbershop's identity—timeless, bold, and stylish—while appealing to a modern audience. TShirtDesign MinimalistDesign FashionBranding VisualIdentity ClothingDesign BarbershopBrand CreativeSolutions CustomApparel GraphicDesign BrandIdentity graphicdesigner illustrator designer…