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Hi there, I'm Dalisha Gulati, a results-driven content specialist blending content creation, e-commerce optimization, and strategic social media management to drive conversions and brand visibility. I craft engaging visual content using Adobe Creative Suite, CapCut, and Canva, manage paid social campaigns (Facebook/Instagram Ads), and optimize Shopify and Etsy listings to boost reach and sales. My experience spans fashion, beauty, and retail, and I love turning market trends into actionable campaigns. I collaborate closely with clients to develop authentic branding, leveraging influencer partnerships and email marketing (Mailchimp, ManyChat) to build customer loyalty and retention. When I'm not creating content, I analyze sales data and trend insights to improve performance across platforms.…Hi there, I'm Dalisha Gulati, a results-driven content specialist blending content creation, e-commerce optimization, and strategic social media management to drive conversions and brand visibility. I craft engaging visual content using Adobe Creative Suite, CapCut, and Canva, manage paid social campaigns (Facebook/Instagram Ads), and optimize Shopify and Etsy listings to boost reach and sales. My experience spans fashion, beauty, and retail, and I love turning market trends into actionable campaigns. I collaborate closely with clients to develop authentic branding, leveraging influencer partnerships and email marketing (Mailchimp, ManyChat) to build customer loyalty and retention. When I'm not creating content, I analyze sales data and trend insights to improve performance across platforms.

Dalisha Gulati

Content Creator, Video Editor, Graphic Designer, +4

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Hi there, I'm Dalisha Gulati, a results-driven content specialist blending content creation, e-commerce optimization, and strategic social media management to drive conversions and brand visibility. I craft engaging visual content using Adobe Creative Suite, CapCut, and Canva, manage paid social campaigns (Facebook/Instagram Ads), and optimize Shopify and Etsy listings to boost reach and sales. My experience spans fashion, beauty, and retail, and I love turning market trends into actionable campaigns. I collaborate closely with clients to develop authentic branding, leveraging influencer partnerships and email marketing (Mailchimp, ManyChat) to build customer loyalty and retention. When I'm not creating content, I analyze sales data and trend insights to improve performance across platforms.…Hi there, I'm Dalisha Gulati, a results-driven content specialist blending content creation, e-commerce optimization, and strategic social media management to drive conversions and brand visibility. I craft engaging visual content using Adobe Creative Suite, CapCut, and Canva, manage paid social campaigns (Facebook/Instagram Ads), and optimize Shopify and Etsy listings to boost reach and sales. My experience spans fashion, beauty, and retail, and I love turning market trends into actionable campaigns. I collaborate closely with clients to develop authentic branding, leveraging influencer partnerships and email marketing (Mailchimp, ManyChat) to build customer loyalty and retention. When I'm not creating content, I analyze sales data and trend insights to improve performance across platforms.

Available to hire

Hi there, I’m Dalisha Gulati, a results-driven content specialist blending content creation, e-commerce optimization, and strategic social media management to drive conversions and brand visibility. I craft engaging visual content using Adobe Creative Suite, CapCut, and Canva, manage paid social campaigns (Facebook/Instagram Ads), and optimize Shopify and Etsy listings to boost reach and sales. My experience spans fashion, beauty, and retail, and I love turning market trends into actionable campaigns.

I collaborate closely with clients to develop authentic branding, leveraging influencer partnerships and email marketing (Mailchimp, ManyChat) to build customer loyalty and retention. When I’m not creating content, I analyze sales data and trend insights to improve performance across platforms.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Hindi

Fluent

Work Experience

Social Media Specialist at Freelance / Self-employed - Vancouver, BC

August 1, 2024 - Present

Initiated social media marketing strategies across Instagram, TikTok, and Facebook, growing brand visibility and averaging a 15% increase in monthly engagement. Managed and optimized paid social campaigns (Facebook Ads, Instagram Ads) to drive website traffic, leads, and conversions. Produced and edited end-to-end video and visual content using Adobe Creative Suite, CapCut, and Procreate, ensuring platform-specific performance. Optimized product listings on Shopify, Etsy, and Wix for SEO and conversion, contributing to a 10% increase in online sales. Collaborated with clients leveraging influencer experience to deliver personalized branding strategies and authentic campaigns. Created automated email marketing campaigns with Mailchimp and ManyChat to boost retention.

Beauty Advisor at Sephora

September 1, 2023 - March 1, 2025

Consistently achieved sales targets by upselling and cross-selling products. Coached new Beauty Advisors on Sephora’s product lines, sales techniques, and customer service standards. Maintained visual appeal of shelves, displays, and end caps, adjusting placements for maximum visibility. Collaborated with store management on seasonal layouts and new product launches.

Visual Merchandising Assistant at Banana Republic

August 1, 2022 - January 1, 2023

Analyzed sales data to adjust visual strategies, improving conversion rates through optimized in-store presentations. Designed visually appealing displays with focal points and lighting to highlight key products. Led seasonal promotions and display setups to increase store traffic and drive sales. Managed inventory, back stock, and updated stock levels weekly.

E-commerce and Sales Associate at Brinkcode

August 1, 2020 - December 1, 2020

Managed end-to-end product listings on Shopify, Amazon, Depop, and Etsy, ensuring inventory accuracy and platform compliance. Analyzed sales data and generated reports to inform promotional campaigns and increase product visibility. Managed daily client communication (calls/emails) to ensure a positive shopping experience and high customer satisfaction.

Social Media Specialist at Freelance / Self-employed

August 1, 2024 - Present

Initiated social media marketing strategies across Instagram, TikTok, and Facebook, growing brand visibility and averaging a 15% increase in monthly engagement. Managed and optimized paid social campaigns (Facebook Ads, Instagram Ads) to drive website traffic and lead generation. Produced and edited end-to-end video and visual content using Adobe Creative Suite, CapCut, and Procreate, ensuring platform-specific content performance. Optimized Shopify, Etsy, and Wix product listings for SEO and conversion, resulting in improved reach and a 10% increase in online sales. Collaborated with clients leveraging influencer experience to deliver personalized branding strategies and campaign authenticity. Implemented automated email campaigns with Mailchimp and ManyChat to increase retention.