Coca-Cola Summer Consumer Promotion

David Dobson
Published

0
  • Project creator

End-to-end creative delivery for a national Coca-Cola summer promotion in 1993, including POS, merchandising, and retail marketing assets. The campaign formed the primary in-store promotional platform for the season and achieved strong consumer engagement.

Lead Designer / Creative Lead
• Sole designer responsible for campaign creative
• Developed POS, merchandise, and retail collateral
• Delivered production-ready assets for national rollout