Diva Rani

Led social media strategy development, execution, and content deployment across key channels to drive customer engagement. Managed and optimized campaigns to achieve KPIs, planned influencer campaigns, and collaborated with teams on offline marketing activities and events. Maintained the social media calendar, monitored audience preferences and current trends, and ensured brand consistency across platforms.

Led the development, execution, and management of social media strategy and content deployment across key social channels to drive customer engagement. Analyzed campaign performances and optimized to achieve KPIs. Planned influencer campaigns, coordinated offline marketing activities, maintained social media calendar, and collaborated with cross-functional teams to ensure brand consistency and improve results. Managed design and layout of social media accounts and implemented new features such as promotions and competitions.

Directed purposeful social media activities aimed at lead generation, brand building, and reputation management. Managed paid and organic content campaigns on Facebook and Instagram. Developed influencer campaigns and analyzed performance data to optimize results. Assisted offline marketing efforts and social listening to enhance engagement.