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I'm a freelance digital marketing specialist with 8+ years of experience helping B2B and B2C brands grow online. I design data-driven marketing strategies, build multi-channel campaigns, and optimize funnels to boost visibility, acquisition, and revenue. I blend analytics with creative storytelling, collaborating across teams to craft messaging that resonates with target audiences and your business goals. I turn numbers into actionable insights that deliver measurable results and continuously improve performance.…I'm a freelance digital marketing specialist with 8+ years of experience helping B2B and B2C brands grow online. I design data-driven marketing strategies, build multi-channel campaigns, and optimize funnels to boost visibility, acquisition, and revenue. I blend analytics with creative storytelling, collaborating across teams to craft messaging that resonates with target audiences and your business goals. I turn numbers into actionable insights that deliver measurable results and continuously improve performance.

Dyarriata

Digital Marketer, Growth Marketer, Brand Strategist, +5

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I'm a freelance digital marketing specialist with 8+ years of experience helping B2B and B2C brands grow online. I design data-driven marketing strategies, build multi-channel campaigns, and optimize funnels to boost visibility, acquisition, and revenue. I blend analytics with creative storytelling, collaborating across teams to craft messaging that resonates with target audiences and your business goals. I turn numbers into actionable insights that deliver measurable results and continuously improve performance.…I'm a freelance digital marketing specialist with 8+ years of experience helping B2B and B2C brands grow online. I design data-driven marketing strategies, build multi-channel campaigns, and optimize funnels to boost visibility, acquisition, and revenue. I blend analytics with creative storytelling, collaborating across teams to craft messaging that resonates with target audiences and your business goals. I turn numbers into actionable insights that deliver measurable results and continuously improve performance.

Available to hire

I’m a freelance digital marketing specialist with 8+ years of experience helping B2B and B2C brands grow online. I design data-driven marketing strategies, build multi-channel campaigns, and optimize funnels to boost visibility, acquisition, and revenue. I blend analytics with creative storytelling, collaborating across teams to craft messaging that resonates with target audiences and your business goals. I turn numbers into actionable insights that deliver measurable results and continuously improve performance.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

French

Fluent

English

Fluent

Spanish; Castilian

Intermediate

Work Experience

Marketing Manager at European Economics

February 1, 2023 - June 30, 2025

Designed and led a multi-channel digital marketing strategy, resulting in a +21% increase in qualified leads; drove +400% organic traffic growth through SEO optimization, with 60% of priority keywords ranking in the top 20; planned and monitored paid acquisition campaigns, continuously optimizing performance via GA4 and dashboard reporting; built automated reporting frameworks in Looker Studio to track KPIs, campaign ROI, and funnel performance; delivered ongoing insights to improve conversion rates and campaign scalability.

Editor at Nathan Jeunesse

February 1, 2021 - November 30, 2022

Contributed to +20% year-over-year revenue growth by executing digital marketing and social media initiatives; managed content and messaging strategies tailored to parents, teachers, and educational stakeholders; conducted A/B testing and CRO to optimize content, landing pages, and social performance; analyzed lifecycle and campaign data using GA4, Power BI, and Data Studio to inform optimization decisions.

Marketing Director at Urns for Angels

January 1, 2020 - November 30, 2021

Built and optimized Google Search & Shopping campaigns achieving an 8:1 ROI and a 1.7% conversion rate; improved conversion and retention by clarifying brand storytelling, product value, and user journeys; collaborated cross-functionally to align content and UX for international markets.

International Marketing Specialist at Simon Jersey

March 1, 2019 - November 30, 2020

Delivered multi-market digital marketing campaigns supporting +22% year-over-year international growth; analyzed digital performance and user behavior to optimize acquisition and engagement; supported product launches and promotional campaigns across digital channels.