Edvin Dollani

Develop and customize WordPress sites using Elementor, WooCommerce and custom PHP/JS; optimize performance and implement SEO-friendly features for client storefronts.

Oversees all digital operations for two brands, covering full-stack development, hosting, DNS, and security. Improved page speed, boosted SEO and user experience. Built and launched the Alu Globus mobile app (iOS; Android in progress). Deployed automation workflows, reducing manual workload and increasing operational efficiency. Built and maintained full e-commerce platforms with backend logic, frontend UI, and payment integrations. Implemented SEO strategies using Ahrefs and Google Analytics to track performance and increase organic traffic. Managed Google Merchant Center product feeds for Shopify and WooCommerce listings. Conducted keyword research, competitor analysis, and backlink monitoring to improve SERP rankings and conversion rates. Optimized Shopify stores with SEO-friendly structure, custom apps, and performance enhancements for better UX and sales.

Oversee digital operations from development to infrastructure for Alu Globus Fence and Globus Gates; responsible for full-stack development, WordPress, Shopify, and mobile app readiness; launched the Alu Globus app on the App Store with Play Store release upcoming; manage servers, DNS, domains, and e-commerce platforms.