I’m Ekaterina Vasilieva, a detail-oriented graphic designer who enjoys turning brand character into clear, concise visuals. I specialize in corporate identities and logos, and I create layouts that feel thoughtful, structured, and easy to recognize—whether it’s for packaging, banners, or product cards. Across my experience, I’ve worked on both print and digital design, from merchandise and catalog updates to marketplace visuals and social media posts. I care about consistency and brand logic, and I use tools like Photoshop, Illustrator, InDesign, and Figma to deliver polished design systems that support real business goals.…

Ekaterina Vasilieva

I’m Ekaterina Vasilieva, a detail-oriented graphic designer who enjoys turning brand character into clear, concise visuals. I specialize in corporate identities and logos, and I create layouts that feel thoughtful, structured, and easy to recognize—whether it’s for packaging, banners, or product cards. Across my experience, I’ve worked on both print and digital design, from merchandise and catalog updates to marketplace visuals and social media posts. I care about consistency and brand logic, and I use tools like Photoshop, Illustrator, InDesign, and Figma to deliver polished design systems that support real business goals.…

Available to hire

I’m Ekaterina Vasilieva, a detail-oriented graphic designer who enjoys turning brand character into clear, concise visuals. I specialize in corporate identities and logos, and I create layouts that feel thoughtful, structured, and easy to recognize—whether it’s for packaging, banners, or product cards.

Across my experience, I’ve worked on both print and digital design, from merchandise and catalog updates to marketplace visuals and social media posts. I care about consistency and brand logic, and I use tools like Photoshop, Illustrator, InDesign, and Figma to deliver polished design systems that support real business goals.

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Language

Russian
Fluent
English
Advanced

Work Experience

Graphic Designer, Part-time at 12kosmonavtov
October 8, 2025 - Present
Packaging design, banner design, marketplace product cards design
Graphic Designer (Part-time) at Kosmonavtov
October 1, 2025 - Present
Packaging design, banner design, and marketplace product card design. Focused on creating clear, brand-consistent visuals tailored for product listing and promotional needs.
Graphic Designer, Part-time at Red Meter
September 8, 2025 - February 28, 2026
Print production design, merchandise print design, presentation design, banner design, social media layout and post design, catalog layout updates and content editing, marketplace product cards design
Graphic Designer (Part-time) at Red Meter
September 1, 2025 - February 1, 2026
Print production design and merchandise print design. Created presentation design, banner and social media layouts/posts, updated catalog layouts and edited content, and produced marketplace product cards.
Graphic Designer, Freelancer at Upwork
September 8, 2022 - Present
Logo design, developing logo systems, creating corporate visual identities, developing identity and logo guidelines, packaging design, banner design
Freelancer / Graphic Designer at Upwork
January 1, 2022 - Present
Logo design and development of logo systems, creation of corporate visual identities, and development of identity/logo guidelines. Also includes packaging and banner design work as part of freelance projects.

Education

Bachelor of Industrial Design at Ural State University of Architecture and Art
September 1, 2007 - June 30, 2012
Bachelor of Engineering at Ural State Technical University
September 1, 1997 - June 30, 2002
Professional Retraining Program in Graphic Design at Upwork (Freelancer) / Moscow University for Industry and Finance "Synergy"
January 1, 2022 - September 8, 2026
Bachelor of Industrial Design at Ural State University of Architecture and Art
September 1, 2011 - January 1, 2021
Engineering degree (with honours) - Electronics Manufacturing Engineering at Ural State Technical University
September 1, 2002 - January 1, 2010

Qualifications

Professional Retraining Program in Graphic Design (Synergy)
January 1, 2022 - September 8, 2026

Industry Experience

Consumer Goods, Professional Services, Retail, Media & Entertainment, Other
    Methodical Fix
    Methodical Fix is a local handyman and craftsman service company. The company employs highly qualified specialists and concentrates in small home projects. Task: Minimalistic logo and business cards. Solution: Combined sign that contains images of a house and a toolbox. The duet of green and orange reflects the friendliness and responsiveness, the desire to make your home better logo graphicdesigner…
    Vocal Workshop Brand Identity
    Tочка сборки (Assemblage Point) is a vocal workshop where work with a voice is carried out through the lens of vocal mechanics. A Voice apparatus is a mechanism consisting of various elements each of which requires tuning, debugging and adjustment. The assemblage point is the junction of the work of each individual element into a common mechanism. Task: Bright concise logo and brand identity. Solution: The logo is a combination of the font part and the brand sign which combines the outlines of a note associated with music and a nut which is a metaphor for vocal mechanics. The corporate style is formed by the main graphic element, the corporate color palette and gradients. The chosen colors are bright and cheerful because singing and learning is fun and interesting! logo graphicdesigner identity…
    Coffee House Brand Identity
    Amber is a cozy space in Kaliningrad, right by the shores of the Baltic Sea, where you can always enjoy aromatic coffee, fresh desserts and stunning views of the coastline. The name in honor of the sunstone is not a coincidence, as Kaliningrad is considered the amber capital of the world. Amber symbolizes warmth, light, and natural beauty. All these qualities are embodied in the atmosphere of the coffee house, where every guest can feel comfort, inspiration and a connection to nature. Task: Concise logo and brand identity in natural shades. Solution: The foundation of the brand identity is images that imitate hand-drawn sketches. This approach reflects the relaxed and inspiring atmosphere of the coffee house. The color palette of warm natural tones, ranging from amber to coffee, conveys the comfort, coziness and warmth present in the cafe. The logo in the form of a brooch combines the images of amber and coffee. The logo is dynamic and can evolve within the existing concept. logo graphicdesigner…
    Boards Brand Identity
    Boards is a company that rents and repairs winter sport equipment: snowboards, downhill and cross-country skis, skates, ski clothing, protection and accessories. Task: Logo and corporate identity. Solution: Combined sign. The sign represents snowboards and skis as fence boards. The corporate style uses a gray-blue color scheme with contrasting orange accents. logo graphicdesigner…
    Garden Goodness Logo
    Garden Goodness - delivery of fresh fruits and vegetables in St. Petersburg. The assortment includes only ripe and fresh seasonal and exotic fruits and vegetables, as well as juices, nuts and dried fruits of our own production. Task: Logo for fruit and vegetable delivery services. Solution: Font logo with elastic lines in juicy colors. logo graphicdesigner…
    Squash Club Logo
    Rally is a new format sports club specializing exclusively in squash. Founded by fans of this sport, the club has modern courts and pays attention to all nuances to ensure maximum comfort for squash training and competitions. Task: Logo and identity for the squash club. Solution: Font logo. The dynamics of the font composition expresses the strength and speed of the flying squash ball.…