I'm Emily Joe Watterson, a San Francisco-based Social Media Marketing Specialist and Content Creator with a background in content strategy, product marketing, copywriting, and AI-driven workflows for emerging tech. I enjoy turning ideas into engaging short-form videos, campaigns, and brand voices that resonate with audiences. I’ve led onboarding, client success operations, and end-to-end talent recruitment for freelance marketplaces; built influencer programs; and driven social media growth for AI and travel startup projects. I’m passionate about testing ideas with creator content, staying ahead of trends, and collaborating cross-functionally to deliver measurable results.

Emily Joe Watterson

I'm Emily Joe Watterson, a San Francisco-based Social Media Marketing Specialist and Content Creator with a background in content strategy, product marketing, copywriting, and AI-driven workflows for emerging tech. I enjoy turning ideas into engaging short-form videos, campaigns, and brand voices that resonate with audiences. I’ve led onboarding, client success operations, and end-to-end talent recruitment for freelance marketplaces; built influencer programs; and driven social media growth for AI and travel startup projects. I’m passionate about testing ideas with creator content, staying ahead of trends, and collaborating cross-functionally to deliver measurable results.

Available to hire

I’m Emily Joe Watterson, a San Francisco-based Social Media Marketing Specialist and Content Creator with a background in content strategy, product marketing, copywriting, and AI-driven workflows for emerging tech. I enjoy turning ideas into engaging short-form videos, campaigns, and brand voices that resonate with audiences.

I’ve led onboarding, client success operations, and end-to-end talent recruitment for freelance marketplaces; built influencer programs; and driven social media growth for AI and travel startup projects. I’m passionate about testing ideas with creator content, staying ahead of trends, and collaborating cross-functionally to deliver measurable results.

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Language

English
Fluent

Work Experience

Social Media Marketing Specialist at MindTrip.ai
August 1, 2025 - October 16, 2025
Led social and influencer marketing initiatives for an AI travel startup. Concepted, scripted, shot, edited, and published daily short-form videos while shaping brand voice, growing audience, and launching campaigns highlighting major product releases and OS app. Owned client onboarding and success operations for a freelance marketplace. Guided companies through hiring, managed end-to-end relationships, and recruited & coached top talent to match clients’ needs.
Social Media Marketing Specialist at Contra
May 1, 2023 - October 16, 2025
Concepted, scripted, shot, edited, and published end-to-end — often as the on-camera face of the brand. Created UGC, technical product demos, social how-tos, and burner accounts to test ideas. If it touches content—strategy, production, social media management, influencer marketing, or creative direction—made it happen.
Client Success Manager / Community Recruiter at Contra
May 1, 2023 - October 16, 2025
Owned onboarding and success operations for a freelance marketplace. Guided companies through hiring, managed relationships end-to-end, and recruited & coached top talent to match clients’ needs.

Education

Bachelor of Arts at San Francisco State University
January 1, 2017 - January 1, 2019
Associate of Arts and Sciences at Citrus College
January 1, 2015 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services, Travel & Hospitality, Other