Senior Integrated Designer at BVA BDRC (Acquired by Ipsos)

Designed and managed creative projects for 25+ clients across digital, print and motion media; acted as the main liaison for client communications. Led design campaigns in collaboration with researchers, stakeholders, marketing and creative teams to transform complex data and briefs into engaging visual narratives for clients across hospitality, finance, travel and other sectors. Proficient with Figma, Sketch, Miro, Adobe InDesign, Illustrator, Photoshop, After Effects, Premiere Pro, HTML5, and Framer; applied UX/UI principles and behavioural science insights to enhance presentations and digital experiences, delivering user-centred designs. Contributed to a £1.5m proposal win in the transport sector.

Product Designer at WALDO Vision

Created designs for paid ads, marketing decks, UI/UX projects, B2C and B2B campaigns, contributing to a 30% increase in overall engagement across digital platforms. Led in-house initiatives focused on eye care products, increasing physical marketing presence by 12.5% in Q3 2021. Coordinated with cross-functional teams and external partners to synchronize marketing calendars and assets, launching 18 cohesive, cross-brand campaigns and reducing time-to-market for joint promotions by 27%.

Junior Graphic Designer at MHP Communications

Contributed to design projects for major clients, including Coca-Cola and Network Rail; supported campaigns reaching over 2M+ consumers. Optimised the creative process from planning and concept development to production, testing and performance review. Reduced revision rounds by 15% and established more efficient teamwork flows. Executed high-quality, on-brand designs, including pitch decks, infographics and marketing collateral. Maintained brand consistency across all shared projects and investment opportunities.