I am Erika Futuyma, a senior graphic designer with a strong foundation in digital marketing and communications. I excel at translating ideas into compelling visual solutions and collaborating with teams to deliver high-quality work on time. My experience spans branding, email marketing, and digital design, and I pride myself on being highly organized and detail-oriented.
I am proficient in Adobe Creative Cloud (InDesign, Photoshop, Illustrator, Acrobat), photography with lighting and retouching, and web design including wireframing. I thrive in fast-paced, deadline-driven environments and enjoy turning complex concepts into clear, engaging visuals, including motion design and video editing with Premiere Pro and After Effects.
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Developed cohesive visual materials to strengthen brand presence across print and digital platforms. Designed marketing assets including flyers, social media visuals, website elements, banners, and product stickers, maintaining a clean and professional aesthetic aligned with the company’s healthcare identity. Collaborated with the marketing team to ensure visual consistency and effective brand communication across all touchpoints.
I directed the full visual journey of Principle Connection, an educational magazine celebrating thought and innovation in learning. From concept to print, I designed every element — cover art, editorial layouts, and visual storytelling — shaping a cohesive and engaging reading experience. Working closely with editors and marketing, I brought clarity and emotion into each issue through purposeful design crafted in InDesign, Photoshop, and Illustrator. The project earned a Tabby Award as one of the Top 10 Best Magazine Designs of 2024.
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