I’m Farida Musa, a Creative Lead with 8+ years’ experience delivering content, branding, and design work that helps businesses communicate clearly and grow commercially. I specialise in brand identity, content strategy, and multi-channel campaigns across web, email, social, PR, video, and print, combining strategic thinking with hands-on creative delivery.

Farida Musa

I’m Farida Musa, a Creative Lead with 8+ years’ experience delivering content, branding, and design work that helps businesses communicate clearly and grow commercially. I specialise in brand identity, content strategy, and multi-channel campaigns across web, email, social, PR, video, and print, combining strategic thinking with hands-on creative delivery.

Available to hire

I’m Farida Musa, a Creative Lead with 8+ years’ experience delivering content, branding, and design work that helps businesses communicate clearly and grow commercially. I specialise in brand identity, content strategy, and multi-channel campaigns across web, email, social, PR, video, and print, combining strategic thinking with hands-on creative delivery.

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Language

English
Fluent
Swahili
Intermediate
Kikuyu, Gikuyu
Advanced
French
Beginner

Work Experience

Creative Lead at Avensure
May 24, 2021 - March 6, 2026
Creative Team Lead (Content & Design) at Avenue Creative
May 1, 2021 - Present
Lead creative team delivering multi-channel campaigns that define brand identity and drive commercial results. Responsible for content strategy, brand identity, and visual direction across web, social, and print; mentored junior team members and collaborated with product, sales, and external partners to align brand positioning and campaign performance.

Education

Bachelor of Sport Science at Loughbourough University
September 5, 2016 - July 31, 2020
BSc in Sport, Exercise and Health Sciences at Loughborough University
January 1, 2016 - January 1, 2020
A-Levels at St Cuthbert's Roman Catholic High School
January 1, 2009 - January 1, 2014

Qualifications

Emerging Leaders: Mastering Creative Management
January 1, 2023 - January 25, 2026
Become a Creative Director (ELV TR)
January 1, 2024 - January 25, 2026

Industry Experience

Healthcare, Education, Consumer Goods, Financial Services, Media & Entertainment, Retail, Software & Internet, Professional Services, Travel & Hospitality, Other