I am a results-driven Web & Digital Marketing Consultant with over 9 years of experience helping small businesses and growing brands build fast, scalable, and conversion-optimized online platforms. I specialize in custom WordPress development, eCommerce architecture, SEO/SEM strategy, and full-stack digital performance—blending hands-on technical execution with growth-focused thinking. I excel at leading end-to-end projects remotely, translating business goals into measurable digital outcomes, and serving as a trusted partner to founders, marketers, and agencies. I pride myself on clear communication, technical expertise, and delivering impactful digital solutions.

Frank Leccese

I am a results-driven Web & Digital Marketing Consultant with over 9 years of experience helping small businesses and growing brands build fast, scalable, and conversion-optimized online platforms. I specialize in custom WordPress development, eCommerce architecture, SEO/SEM strategy, and full-stack digital performance—blending hands-on technical execution with growth-focused thinking. I excel at leading end-to-end projects remotely, translating business goals into measurable digital outcomes, and serving as a trusted partner to founders, marketers, and agencies. I pride myself on clear communication, technical expertise, and delivering impactful digital solutions.

Available to hire

I am a results-driven Web & Digital Marketing Consultant with over 9 years of experience helping small businesses and growing brands build fast, scalable, and conversion-optimized online platforms. I specialize in custom WordPress development, eCommerce architecture, SEO/SEM strategy, and full-stack digital performance—blending hands-on technical execution with growth-focused thinking.

I excel at leading end-to-end projects remotely, translating business goals into measurable digital outcomes, and serving as a trusted partner to founders, marketers, and agencies. I pride myself on clear communication, technical expertise, and delivering impactful digital solutions.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
See more

Language

English
Fluent

Work Experience

Freelance Web & Digital Marketing Consultant at Independent
January 1, 2015 - Present
Supported SMBs, startups, and agencies remotely with custom WordPress and eCommerce solutions to drive traffic, improve website performance, and increase conversions. Developed dozens of high-performance websites focusing on UX/UI, mobile-first design, multilingual frameworks, and custom WooCommerce functionality. Conducted technical SEO audits, implemented structured data, improved site speed, and managed ROI-positive ad campaigns on Google Ads, Facebook, and LinkedIn. Performed complex infrastructure work including migrations, DNS, SSL, and Cloudflare integration. Built robust analytics pipelines with GA4 and Tag Manager for multi-touch attribution, and advised clients on digital growth strategy including CRO and content planning. Delivered clear client communication and detailed documentation for scalable digital strategy support.
Technical Analyst at Alberta Government (Fujitsu)
March 31, 2015 - August 13, 2025
Provided technical support to employees and public users of Government of Alberta systems peninsula-wide. Delivered telephone and remote desktop support for a wide range of desktop, mobile, mainframe, server, and cloud applications. Assisted with Citrix remote desktop support and dispatched technical issues to resolution teams.
Account Executive at PCM Inc.
October 31, 2013 - August 13, 2025
Managed inside sales of computer hardware, software, and services to emerging enterprises in the U.S. Prospected new clients through outbound cold calls and multi-channel sourcing of best-of-breed technology solutions. Maintained client relationships, met sales targets, and handled client inquiries regarding shipments, inventory, and configuration.
Intel AppUp Recruiter at Rainmaker Systems Inc.
December 31, 2011 - August 13, 2025
Recruited and acted as liaison for software vendors to port and develop iPhone/iPad applications for Intel's AppUp store across multiple device platforms. Facilitated partnerships contributing to app distribution across hundreds of millions of devices.
Software Solution Sales at Datex Corp.
October 31, 2009 - August 13, 2025
Led sales for software and bar-code hardware solutions targeting supply chain management in manufacturing and point-of-sale across Eastern Canada and the U.S. Managed the full sales cycle including qualification, presentation, consultation, proposal, negotiation, and account management in collaboration with project and technical teams.
Independent Computer & Network Consultant at Independent
March 31, 2015 - August 13, 2025
Provisioned network and software solutions for local SMB and residential clients. Delivered web design using WordPress, Magento, and Joomla. Offered Windows, Linux, and open source solutions with trusted advisement to clients to meet business technology goals.

Education

High School Diploma at Lasalle Catholic Comprehensive High School
January 1, 1980 - August 13, 2025
D.E.C. in Social Sciences at Dawson College
January 1, 1984 - January 1, 1986
Undergraduate Studies in Economics at Concordia University
January 1, 1986 - January 1, 1989

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Software & Internet, Retail, Government, Telecommunications