Package Design - SUNEX Tools
Fredrick Giles
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SUNEX Tools — Packaging System
Brand: Sunex Tools
Role: Senior Graphic Artist (in-house)
Years: 2021–[end year]
Overview
I led packaging design and production for Sunex Tools, covering hundreds of SKUs across professional and consumer tool lines. I also managed the company’s Monday.com workflow platform, connecting product development, marketing, and vendors so design work moved from concept to print on schedule.
The Challenge
Sunex’s fast-growing catalog needed one packaging system that could:
- Scale across many product categories and package formats
- Present technical specs and part numbers clearly
- Stay consistent across international vendors and print partners
- Cut design and proofing time
It had to be disciplined enough to read as one brand, yet flexible enough to stand out on the shelf across hundreds of products.
The Solution
I built a modular packaging system grounded in clarity and hierarchy.
- Unified Visual System: shared grid, hierarchy, and icon set across all packaging tiers
- Color-Coded Categories: a color system that separates product families while staying on brand
- Typography Standards: clear hierarchy for features, part numbers, and specifications
- Production-Ready Templates: dieline templates for boxes, sleeves, clamshells, and labels
- Workflow Automation: a Monday.com pipeline tracking design status, vendor feedback, and versions
- Cross-Team Collaboration: worked with engineers, product managers, and offshore printers to keep every file accurate through production
Impact
- Designed and maintained packaging for 300+ SKUs a year
- Cut proofing and approval time by 35% through workflow automation
- Improved brand consistency and shelf impact across retail channels
- Strengthened coordination between design, product, and logistics teams