Ke Arte Ibiza · E-commerce design & development

Design and development of the online shop for Ke Arte Ibiza, my own brand of holistic art printed on reclaimed pallet wood and natural tree slices, handmade in Ibiza.

The brief had one hard constraint: every piece is unique, so a standard product grid would have worked against the product. The shop is laid out as a gallery instead — each piece gets its own image and its own text explaining where the wood comes from and what is printed on it.

The palette is taken from the materials themselves (sand, wood and rust tones), paired with an editorial serif so the brand reads as an art studio rather than a generic e-commerce template. The homepage answers the three questions a craft buyer always asks — thickness, material and whether the piece is one of a kind — in a single row of figures above the fold.

Includes search, cart, promotions, gallery, blog, contact form and newsletter, in Spanish and English, since a large part of the audience is European visitors to the island.

Designed mobile-first and built with Astro, HTML and CSS. Design, copywriting, information architecture and development.

Skills / tags:

Web Design · E-commerce · UI Design · Branding · Astro · HTML · CSS · Responsive Design · Copywriting