Dynamic Brand Designer with extensive experience in crafting cohesive visual identities and brand strategies for diverse clients. Proficient in working in cross-functional teams to deliver high-quality design solutions across digital and print. Passionate about enhancing brand visibility and user engagement through innovative design and effective storytelling.

Guchi Naveira

Dynamic Brand Designer with extensive experience in crafting cohesive visual identities and brand strategies for diverse clients. Proficient in working in cross-functional teams to deliver high-quality design solutions across digital and print. Passionate about enhancing brand visibility and user engagement through innovative design and effective storytelling.

Available to hire

Dynamic Brand Designer with extensive experience in crafting cohesive visual identities and brand strategies for diverse clients. Proficient in working in cross-functional teams to deliver high-quality design solutions across digital and print. Passionate about enhancing brand visibility and user engagement through innovative design and effective storytelling.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Creative Designer at Intive, Barcelona
January 1, 2022 - December 31, 2025
Senior creative with the global marketing team, evolving brand identity and design systems. Created scalable templates and assets for marketing, sales, and internal communications, ensuring cohesive brand across digital and print channels.
Brand Designer Freelance at Barcelona
January 1, 2020 - December 31, 2025
Led brand identity projects from audit and concept to execution across digital and print. Developed visual identity systems and brand guidelines to ensure consistency across touchpoints. Partnered with startups and organizations to define positioning and visual language.
Brand Identity Designer at Spark Digital, Barcelona
January 1, 2021 - December 31, 2022
Led brand identity projects and brand guidelines to ensure consistency across touchpoints. Translated brand strategy into scalable assets for marketing, content, and communications. Collaborated with cross-functional teams to align branding with business goals.
Creative & Visual Design at Baires 4, Buenos Aires
January 1, 2018 - December 31, 2020
Shaped brand evolution and visual direction for marketing campaigns. Led look and feel across multi-channel campaigns and digital platforms. Contributed to increased organic visibility through brand-led design and collaborated with marketing leadership on positioning.

Education

Bachelor of Graphic Design at Universidad de Palermo
January 1, 2013 - January 1, 2017
UX/UI Design at Coderhouse
January 1, 2020 - January 1, 2020
Brand Strategy Bootcamp at Melinda Livsey
January 1, 2021 - January 1, 2022
Art Direction & Editorial Branding at Barcelona School of Creativity
January 1, 2024 - January 1, 2024
Graphic Design at Universidad de Palermo
January 1, 2013 - December 31, 2017

Qualifications

Brand Strategy Bootcamp
January 1, 2021 - December 31, 2022
UX/UI Design Course
January 1, 2020 - December 31, 2020
Art Direction & Editorial Branding
January 1, 2024 - January 27, 2026
UX/UI Design Certification
January 1, 2020 - January 1, 2020

Industry Experience

Media & Entertainment, Professional Services, Software & Internet