Creative Design Leader with 16+ years of experience crafting high-impact visual assets, brand systems, and multi-channel marketing campaigns. Proven track record of leading projects from concept through production while maintaining brand consistency across digital omnichannels. I combine strategic thinking with refined visual and content craft to build cohesive brand ecosystems that elevate market presence, deepen audience engagement, and drive measurable business outcomes, even in fast-paced, high-growth environments. Technical Skills & Tools Adobe Creative Suite & Figma: Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, Animate Content Management Systems: WordPress, Shopify, Squarespace, Shopify Project Management & Collaboration: Monday.com, Asana, Trello, Basecamp, Jira, Hootsuite AI Tools & Workflow: I use AI strategically across three levels to accelerate creative and marketing work: Template-driven tools (Canva, Mailchimp) for rapid idea generation and efficient production of standard marketing assets Social Media paid ad management using Albert AI Fully generative AI tools (Adobe Firefly, Chat GPT, Claude, Grok, Google Gemini and Vertex AI Studio, Eleven Labs) with custom prompt engineering and design to develop high-quality content, visuals, and marketing materials that support stronger brand impact and engagement Key Achievements Led a full UI/UX redesign of an online ordering platform that increased online orders by 1,300% in six months, while managing a $100K marketing budget and reducing expenses by 27% without compromising quality. Designed and executed high-performing multi-channel campaigns (email, social, print, and digital) that achieved a 36.6% unique email open rate and an 83% increase in subscriptions for a monthly industry publication. Built scalable design systems and reusable templates that reduced asset production time by 60%, while creating packaging, private-label labeling, and a 100+ page annual catalogue. Built and led a multidisciplinary creative team, overseeing end-to-end production across websites (Shopify & WordPress), motion graphics, brand launches, and cross-channel campaigns while ensuring strong brand consistency and measurable growth in engagement.…Creative Design Leader with 16+ years of experience crafting high-impact visual assets, brand systems, and multi-channel marketing campaigns. Proven track record of leading projects from concept through production while maintaining brand consistency across digital omnichannels. I combine strategic thinking with refined visual and content craft to build cohesive brand ecosystems that elevate market presence, deepen audience engagement, and drive measurable business outcomes, even in fast-paced, high-growth environments. Technical Skills & Tools Adobe Creative Suite & Figma: Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, Animate Content Management Systems: WordPress, Shopify, Squarespace, Shopify Project Management & Collaboration: Monday.com, Asana, Trello, Basecamp, Jira, Hootsuite AI Tools & Workflow: I use AI strategically across three levels to accelerate creative and marketing work: Template-driven tools (Canva, Mailchimp) for rapid idea generation and efficient production of standard marketing assets Social Media paid ad management using Albert AI Fully generative AI tools (Adobe Firefly, Chat GPT, Claude, Grok, Google Gemini and Vertex AI Studio, Eleven Labs) with custom prompt engineering and design to develop high-quality content, visuals, and marketing materials that support stronger brand impact and engagement Key Achievements Led a full UI/UX redesign of an online ordering platform that increased online orders by 1,300% in six months, while managing a $100K marketing budget and reducing expenses by 27% without compromising quality. Designed and executed high-performing multi-channel campaigns (email, social, print, and digital) that achieved a 36.6% unique email open rate and an 83% increase in subscriptions for a monthly industry publication. Built scalable design systems and reusable templates that reduced asset production time by 60%, while creating packaging, private-label labeling, and a 100+ page annual catalogue. Built and led a multidisciplinary creative team, overseeing end-to-end production across websites (Shopify & WordPress), motion graphics, brand launches, and cross-channel campaigns while ensuring strong brand consistency and measurable growth in engagement.WWWW…