Available to hire
SEO leader with 9+ years of experience driving organic growth through technical SEO, AI-first optimization, content strategy, and data-driven performance improvements across global client websites.
Hands-on with crawls, indexing, schema, Core Web Vitals, and advanced SEO techniques (semantic SEO, entity mapping, structured content, and zero-click optimization). I also lead teams and automate reporting/workflows using tools like GA4, Google Search Console, Looker Studio, and n8n/Zapier to scale measurable results.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Language
English
Fluent
Hindi
Fluent
Panjabi, Punjabi
Fluent
Work Experience
SEO Team Lead (SEO Team Lead) at Leading Edge Info Solutions P.(Ltd)
January 1, 2022 - PresentSEO Team Lead – Leadin g Edge Info Solutions P.(Ltd) at Leading Edge Info Solutions P.(Ltd)
January 1, 2022 - PresentLed a team of 20–25 SEO and digital marketing professionals to boost both organic and paid visibility across multiple client websites. Collaborated with web development and design teams to build a scalable, performance-focused custom CMS tailored for SEO. Managed end-to-end digital projects by coordinating designers, developers, and content teams to ensure timely and successful delivery. Focused on improving organic and paid search outcomes using technical audits, content/SEO best practices, and measurable reporting aligned to client goals. Built and maintained strong relationships with clients and marketing partners, ensuring strategy alignment and consistent delivery of measurable results.
SEO Team Lead – Leading Edge Info Solutions P. (Ltd) at Leading Edge Info Solutions P. (Ltd)
January 1, 2022 - PresentLed an SEO team of 20–25 professionals focused on boosting both organic and paid visibility across multiple client websites. Collaborated with design and web development teams to build a custom CMS tailored for scalable and high-performance SEO operations. Managed end-to-end digital projects, coordinating with designers, developers, and content teams to ensure timely and successful delivery. Built and nurtured client and marketing partner relationships to align on goals, strategy, and measurable outcomes; ensured consistent execution across diverse client requirements.
SEO Team Lead at Leading Edge Info Solutions Pvt Ltd
January 1, 2022 - PresentLed end-to-end SEO strategy and execution for global clients, including technical audits, on-page optimization, schema improvements, and Core Web Vitals. Built dashboards and real-time reporting to track performance and inform decision-making. Collaborated with cross-functional teams to align SEO with business goals and client needs. Implemented AI-assisted keyword research, content planning, and optimization workflows to scale growth.
SEO Team Lead at Leading Edge Info Solutions Pvt. Ltd.
January 1, 2022 - PresentLed a 20–25 person SEO and digital marketing team, boosting organic and paid visibility across multiple client websites. Collaborated with web development and design teams to build a custom CMS tailored for SEO scalability and performance. Managed end-to-end digital projects, ensuring timely delivery and strong client relationships to achieve ongoing goals and measurable outcomes.
SEO Specialist - Remote at Salt & Fuessel, Melbourne, Vic, Australia
January 1, 2022 - PresentPlanned and implemented niche-specific SEO strategies, achieving up to 50% increase in organic traffic across multiple client websites. Applied AI-driven SEO techniques such as schema markup, canonical tags, and recency updates to enhance search visibility and entity recognition. Led technical SEO and seasonal content planning across various industries, improving keyword rankings and website performance. Created and automated monthly SEO performance dashboards in Looker Studio by integrating GA4, GSC, and Google Sheets, enabling data-backed decision-making.
SEO Team Lead at Leading Edge Info Solutions P. (ltd), Chandigarh, India
December 31, 2021 - July 30, 2025Led a team of 20–25 SEO and digital marketing professionals, focused on boosting organic and paid visibility across multiple client websites. Collaborated with web development and design teams to build a custom content management system (CMS) tailored for SEO scalability and performance. Managed end-to-end digital projects coordinating with designers, developers, and content teams to ensure timely delivery. Built strong relationships with clients and marketing partners. Initiated and executed Mailchimp-based B2C email marketing campaigns, increasing engagement rates by 23%. Led three B2C email campaigns in pharmaceutical industry achieving 55% increase in organic traffic in 6 months.
SEO Specialist at Air and Technologies Solutions Pvt Ltd
June 1, 2019 - December 1, 2021Hands-on SEO across multiple clients with HTML, WordPress, Joomla, and PHP integrations. Managed and coordinated with clients, using tools like Google Search Console, GA4, Ahrefs, and SEMrush to drive consistent organic visibility. Planned and executed data-driven SEO strategies, regularly analyzing performance and adapting tactics to meet traffic and ranking goals. Provided actionable insights on on-site performance and off-line factors influencing outcomes.
SEO Executive at Air and Technologies Solutions P(ltd), Delhi, India
May 31, 2019 - July 30, 2025Hands-on experience with HTML, WordPress, Joomla, and PHP to support SEO implementation and troubleshooting. Managed multiple clients simultaneously using tools like Google Search Console, GA4, Ahrefs, SEMrush to drive organic visibility improvements. Planned and executed data-driven SEO strategies, analyzed performance, and adapted tactics to meet traffic and ranking goals. Provided insights into onsite performance and offline factors affecting SEO results.
SEO Executive at SoftKart LLC
July 20, 2017 - May 20, 2019Implemented SEO best practices, including on-page and off-page optimization, across multiple client accounts. Led data-driven campaigns using tools such as Google Search Console, GA4, Ahrefs, and SEMrush; analyzed performance and adjusted strategies to improve organic visibility and engagement.
SEO Specialist at Air and Technologies Solutions P(lt d )., Delhi, India
July 1, 2017 - December 1, 2021Provided hands-on SEO implementation support using technologies like HTML, WordPress, Joomla, PHP and other web tooling for technical SEO execution and troubleshooting. Managed multiple clients simultaneously using tools such as Google Search Console, GA4, Ahrefs, SEMrush, and other platforms to drive consistent improvements in organic visibility. Planned and executed data-driven SEO strategies by analyzing performance regularly and adapting tactics to meet traffic and ranking goals. Delivered actionable insights on on-site performance (site speed, structure) and off-line factors (brand signals, mentions) affecting SEO outcomes.
SEO Specialist – Air and Technologies Solutions P (Ltd) at Air and Technologies Solutions P (Ltd)
July 1, 2017 - December 1, 2021Gained hands-on experience supporting SEO implementations and troubleshooting using HTML, WordPress, Joomla, PHP, and other web technologies. Managed multiple clients simultaneously using tools such as Google Search Console, GA4, Ahrefs, SEMrush, and others to drive consistent improvements in organic visibility. Planned and executed data-driven SEO strategies by regularly analyzing performance and adapting tactics to meet traffic and ranking goals. Provided actionable insights into on-site and off-site factors affecting SEO outcomes, including speed/structure, brand signals, and mentions.
SEO Trainee at SoftKart LLC, Delhi, India
June 30, 2017 - July 30, 2025Improved SEO best practices, keyword ranking strategies, and on-page performance to maximize organic visibility. Ensured consistent digital strategy application during development and optimization phases. Conducted thorough SEO audits (technical, content, analytics, and social) to identify issues and present actionable recommendations to stakeholders and development teams.
SEO Executive at Soft Kart LLC, Delhi, India
August 1, 2016 - May 1, 2019Improved SEO best practices, keyword ranking strategies, and on-page performance to maximize organic visibility and user engagement. Ensured consistent application of the brand’s digital strategy across web properties during development and optimization phases. Conducted comprehensive SEO audits (technical, content, analytics, social) to identify issues and implement data-backed solutions. Performed detailed on-page and off-page technical SEO audits and presented actionable recommendations to stakeholders and development teams.
SEO Executive – Soft Kart LLC at Soft Kart LLC
August 1, 2016 - May 1, 2019Improved SEO best practices, keyword ranking strategy, and on-page performance to maximize organic visibility and user engagement. Ensured consistent application of the brand’s digital strategy across web properties during development and optimization phases. Conducted comprehensive SEO audits (technical, content, analytics, and social) to identify issues and implement data-backed solutions. Performed detailed on-page and off-page technical SEO audits, presenting actionable recommendations to stakeholders and development teams.
Education
B.Tech at S.P.C.E.T.
January 1, 2012 - December 31, 2016B. Tech - Electronics & Communications at S.P.C.E.T.
January 1, 2012 - January 1, 2016B.Tech (Electronics & Communications) at S.P.C.E.T.
January 1, 2012 - January 1, 2016B.Tech - Electronics & Communications at S.P.C.E.T.
January 1, 2012 - December 31, 2016B.Tech (Electronics & Communications) at S.P.C.E.T. – B.Tech (Electronic & Communications)
January 1, 2012 - June 1, 2016B.Tech (Electronic & Communications) at S.P.C.E.T. – B.Tech - Electronics & Communications
January 1, 2012 - January 1, 2016Qualifications
B.Tech in Electronics & Communications
January 1, 2012 - January 1, 2016Industry Experience
Professional Services, Software & Internet, Healthcare, Media & Entertainment, Consumer Goods, Retail, Computers & Electronics, Life Sciences, Financial Services, Manufacturing, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
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