Digital Marketing | OT (Shop Our Terms) Apparel Brand

I managed the digital marketing campaigns for OT (Shop Our Terms), an apparel and lifestyle brand, achieving a major milestone of PKR 1 Million+ in sales within a single month.

Through a combination of Meta Ads (Facebook & Instagram) and TikTok Ads, I developed engaging creatives, optimized targeting, and implemented conversion-focused strategies that drove rapid growth. The campaign focused on fashion-driven storytelling and performance marketing, helping OT scale quickly and capture a loyal audience.

📌 Industry: Apparel / Fashion E-Commerce
📌 Services: Meta Ads, TikTok Ads, Paid Campaign Strategy, Sales Optimization
📌 Achievement: PKR 1M+ Sales in 1 Month

This project highlights my ability to deliver fast, high-impact results for fashion e-commerce brands by blending creativity, data, and strategic ad execution.