Graphic & Brand Designer with experience designing luxury brand identities, campaign assets, and marketing collateral to strengthen brand positioning. Creates outfit concepts, web and e-commerce visuals, landing pages, email campaigns, social content, and promotional materials across multiple luxury brands. Leads creative direction for photoshoots and campaign imagery, develops brand guidelines for consistent visual systems across digital/print/retail, and partners with directors and marketing teams from concept to final delivery. Also designs e-commerce and UI elements to improve user experience, site traffic, and conversions.

Iffat Khan

Graphic & Brand Designer with experience designing luxury brand identities, campaign assets, and marketing collateral to strengthen brand positioning. Creates outfit concepts, web and e-commerce visuals, landing pages, email campaigns, social content, and promotional materials across multiple luxury brands. Leads creative direction for photoshoots and campaign imagery, develops brand guidelines for consistent visual systems across digital/print/retail, and partners with directors and marketing teams from concept to final delivery. Also designs e-commerce and UI elements to improve user experience, site traffic, and conversions.

Available to hire

Graphic & Brand Designer with experience designing luxury brand identities, campaign assets, and marketing collateral to strengthen brand positioning. Creates outfit concepts, web and e-commerce visuals, landing pages, email campaigns, social content, and promotional materials across multiple luxury brands.

Leads creative direction for photoshoots and campaign imagery, develops brand guidelines for consistent visual systems across digital/print/retail, and partners with directors and marketing teams from concept to final delivery. Also designs e-commerce and UI elements to improve user experience, site traffic, and conversions.

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Language

English
Fluent

Work Experience

Graphic & Brand Designer at Mo’chee London
May 1, 2024 - Present
Designs luxury brand identities, campaign assets, and marketing collateral to strengthen luxury brand positioning. Creates visual outfit concepts that translate bespoke ideas into sales-ready visuals. Produces website graphics, landing pages, email campaign assets, and e-commerce collateral to drive engagement. Develops social media content, digital ads, and promotional materials across multiple brand campaigns. Art directs photoshoots including concept development, styling direction, and final campaign image retouching. Creates luxury packaging and retail graphics/merchandising visuals to enhance brand experience, develops brand guidelines, and maintains visual consistency across digital, print, and retail touchpoints. Collaborates with directors and marketing teams from initial creative concepts through final delivery.
Graphic Designer / Marketing Executive at Mochee London & Avya London
May 1, 2024 - Present
Lead designer for luxury fashion brands, producing digital assets for web, campaigns and social media. Designed banners, landing pages, category headers, product imagery and UI elements. Planned and executed photo shoots, including styling, lighting, shot lists and retouching. Retouched product photography for e-commerce, seasonal campaigns and ads. Created packaging concepts and branding for fragrance and lifestyle launches. Produced store layouts, signage and seasonal displays to support physical retail. Built consistent visual identities and guidelines across both brands. Collaborated with marketing and product teams to translate briefs into creative solutions. Ensured outputs aligned with luxury market trends and brand standards.
Graphic Designer / Marketing Executive at Moche London & Avya London
May 1, 2024 - Present
Lead designer for both luxury fashion brands, producing digital assets for web, campaigns and social media. Designed banners, landing pages, category headers, product imagery and UI elements. Planned and executed photo shoots, including styling, lighting, shot lists and retouching. Retouched product photography for e-commerce, seasonal campaigns and ads. Created packaging, bottle concepts and branding for fragrance and lifestyle launches. Produced store layouts, signage and seasonal displays to support physical retail. Developed visual merchandising concepts to strengthen brand presence in-store. Contributed to new clothing design ideas and upcoming collection concepts. Built consistent visual identities and guidelines across both brands. Worked closely with marketing and product teams to translate briefs into creative solutions. Ensured all design outputs aligned with luxury market trends and brand standards.
Graphic Designer at Health and Care - E-commerce
February 1, 2023 - April 20, 2024
Designs e-commerce banners, slide show images, and UI elements to improve user experience and increase site traffic. Produces product and lifestyle photography to enhance e-commerce presentation and boost conversions. Edits and optimizes web imagery for high-quality visuals with fast loading speeds. Creates social media graphics, videos, and animations to increase engagement across key platforms. Develops style guides to ensure brand consistency across marketing channels. Designs and supports mailchimp email campaigns alongside marketing teams, improving customer interaction and product demand.
Graphic Designer / Health & Care - E-commerce at Health & Care - E-commerce
February 1, 2023 - April 2, 2024
Updated and refined the company’s brand identity, creating clear guidelines and a stronger visual presence. Delivered design solutions across digital, web and marketing outputs. Managed multiple design tasks simultaneously, consistently meeting deadlines with high-quality work. Improved website layout and usability using typography, grid systems and clean page structure. Created detailed style guides for typography, colour palettes and visual elements, ensuring brand consistency. Applied creative problem-solving to meet project objectives while maintaining user and business requirements.
Graphic Designer - Health & Care (E-commerce) at Health & Care - E-commerce
February 1, 2023 - April 1, 2024
Updated and refined the company’s brand identity. Delivered design solutions aligned with business goals across digital, web and marketing outputs. Managed multiple design tasks simultaneously, meeting deadlines with high-quality work. Improved website layout and usability using typography, refined grid systems and clean page structure. Created detailed style guides for typography, colour palettes and visual elements, ensuring brand consistency. Applied creative problem-solving to meet project objectives while maintaining user and business requirements.
Graphic Designer at Health & Care - E-commerce
February 1, 2023 - April 30, 2024
Delivered design solutions aligned with digital, web and marketing outputs. Improved website layout and usability with typography, refined grid systems and clean page structure. Created detailed style guides for typography, color palettes and visual elements, ensuring brand consistency. Produced branding systems, logos, guidelines and colour schemes for clients. Managed social media content and campaigns, increasing brand visibility and attracting new clients. Delivered print-ready marketing materials including brochures, posters and business collateral.
Brand Designer at Sofia Transport - Logistics Company
January 1, 2021 - January 1, 2023
Updates and refines the company’s brand identity, creating clear guidelines and strengthening visual presence. Delivers design solutions aligned to business goals across digital, web, and marketing outputs. Manages multiple design tasks simultaneously while meeting deadlines with high-quality work. Improves website layout and usability using strong typography, refined grid systems, and clean page structure. Creates detailed typography, colour palette, and visual element style guides to maintain brand consistency. Applies creative problem-solving to meet project objectives while meeting user and business requirements, and provides cross-departmental design support.
Graphic Designer (Nightlife Creative Content Creation) at Nightlife Creative s - Content Creation Agency
May 1, 2020 - December 31, 2020
Led the agency’s creative direction, strengthening brand identity and market positioning. Designed branding systems including logos, guidelines, typography, and colour schemes for the agency and its clients. Delivered print-ready marketing materials such as brochures, posters, and business collateral. Managed social media content and campaigns to increase brand visibility and attract new clients. Produced customised design solutions aligned with client objectives, delivering on time and within budget.
Graphic Designer / Social Media Manager at Nightlife Creative's - Content Creation Agency
May 1, 2020 - November 1, 2020
Provided excellent customer service, managing transactions, sales and product recommendations. Assisted visual merchandisers in creating promotional displays that increased customer engagement. Achieved and often exceeded sales targets through tailored advice and product knowledge.
Graphic Designer / Social Media Manager at Nightlife Creative - Content Creation Agency
May 1, 2020 - November 30, 2020
Provided vector and print-ready graphic design assets, visuals for social media, and promotional materials. Supported sales with tailored design solutions and product knowledge; contributed to promotional campaigns and client pitches.
Sales Assistant - Part Time at Savers Health & Beauty - Retail
October 1, 2017 - April 1, 2020
Produced vector graphics, storyboards and print layouts for Sea Life project. Applied colour theory and branding principles to deliver polished, high-quality designs. Presented concepts to senior designers, demonstrating strong communication and creative thinking.
Sales Assistant at Health & Beauty - Retail
October 1, 2017 - April 30, 2020
Delivered friendly customer service and assisted with product displays and promotions.
Intern Graphic Designer at Pinwood Studios
January 1, 2017 - February 1, 2017
Intern Graphic Designer at Pinewood Studios
January 1, 2017 - February 28, 2017
Assisted with graphics and design tasks during internship.

Education

Certificate for UX Design and UI Design at General Assembly
January 1, 2024 - December 31, 2024
Level 3 Extended Diploma in Graphic Design (Distinction) at University of the Arts London
January 1, 2015 - December 31, 2017
GCSEs A*-C at Swakeleys Girls High School
January 1, 2009 - December 31, 2014
UX Design Course (Certificate) at General Assembly
January 1, 2024 - January 1, 2024
Graphic Design - Level 3 Extended Diploma (Distinction) at Uxbridge College
January 1, 2015 - January 1, 2017
GCSEs (12) including Mathematics & English at Swakeleys Girls High School
January 1, 2009 - January 1, 2014
UX Design Course at General Assembly
January 1, 2024 - January 1, 2024
Graphic Design - Level 3 Extended Diploma (Distinction) at Uxbridge College / University of the Arts London
January 1, 2015 - January 1, 2017
GCSEs A*-C (Maths & English) at Swakeleys Girls High School
January 1, 2009 - January 1, 2014
Extended Diploma (Distinction) at Uxbridge College, University of the Arts London
January 1, 2015 - January 1, 2017
Graphic Design Diploma at Shaw Academy
January 1, 2017 - January 1, 2018

Qualifications

UX Design Certificate (General Assembly)
January 1, 2024 - December 31, 2024
Level 3 Extended Diploma in Graphic Design (Distinction)
January 1, 2015 - December 31, 2017
UX Design Course - General Assembly
January 1, 2024 - January 1, 2024
Graphic Design - Level 3 Extended Diploma (Distinction)
January 1, 2015 - January 1, 2017
GCSEs (12) including Mathematics & English
January 1, 2009 - January 1, 2014
UX Design Certificate (General Assembly)
January 1, 2024 - January 1, 2024

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services, Consumer Goods, Education, Transportation & Logistics, Healthcare