I’m Imogene Green, a creative and adaptable Social Media Manager with experience across in-house roles and freelance social media management since October. In my freelance work, I support content planning, short-form video creation and day-to-day social media management, primarily across Instagram, Linkedin and TikTok. My experience includes developing content ideas, planning content calendars, editing short-form video, writing captions and supporting audience engagement. I have a strong understanding of brand voice and platform-specific content, and I stay close to digital trends to ensure content feels relevant and well-timed. I thrive in fast-paced, collaborative environments where organisation, creativity and reliability are key.…

Imogene Green

I’m Imogene Green, a creative and adaptable Social Media Manager with experience across in-house roles and freelance social media management since October. In my freelance work, I support content planning, short-form video creation and day-to-day social media management, primarily across Instagram, Linkedin and TikTok. My experience includes developing content ideas, planning content calendars, editing short-form video, writing captions and supporting audience engagement. I have a strong understanding of brand voice and platform-specific content, and I stay close to digital trends to ensure content feels relevant and well-timed. I thrive in fast-paced, collaborative environments where organisation, creativity and reliability are key.…

Available to hire

I’m Imogene Green, a creative and adaptable Social Media Manager with experience across in-house roles and freelance social media management since October. In my freelance work, I support content planning, short-form video creation and day-to-day social media management, primarily across Instagram, Linkedin and TikTok.

My experience includes developing content ideas, planning content calendars, editing short-form video, writing captions and supporting audience engagement. I have a strong understanding of brand voice and platform-specific content, and I stay close to digital trends to ensure content feels relevant and well-timed. I thrive in fast-paced, collaborative environments where organisation, creativity and reliability are key.

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Language

English
Fluent

Work Experience

Social Media & Design Executive at GBU
December 1, 2023 - October 1, 2025
Lead the strategy and daily management of four company social media pages (LinkedIn, Instagram, Facebook, X), boosting brand visibility and lead generation. Developed and executed multi-channel campaigns, including targeted paid ads on LinkedIn, Instagram and Facebook, driving engagement, website traffic and qualified leads. Created high-impact visuals, videos and motion graphics using Adobe Creative Suite, Canva and CapCut, ensuring assets align with brand identity and campaign objectives. Collaborated with sales, product and marketing teams to deliver content that supports business goals and strengthens customer relationships. Designed and distributed newsletters, blogs and marketing communications via HubSpot, Mailchimp, Spotler and WordPress, achieving strong open and click-through rates. Produced monthly performance reports, analyzing KPIs to refine strategy and demonstrate ROI on social activity. Stayed ahead of digital trends to keep content relevant and competitive in the B2B s
Social Media & Design Assistant at GBU
June 1, 2023 - December 1, 2023
Oversaw content planning and scheduling through CoSchedule. Edited video content to produce engaging visuals for campaigns. Supported team members with website updates and email marketing. Monitored social trends to keep content relevant and engaging. Designed promotional materials including flyers, print ads, and social graphics using Adobe Creative Suite.
Social Media Manager at Freelance
October 1, 2025 - Present
Providing freelance social media management support, primarily across Instagram, LinkedIn and TikTok. Responsible for content planning, short-form video creation, caption writing and day-to-day content organisation. Supporting brand voice development, trend-led content ideas and audience engagement, with a focus on clear messaging and consistent execution. Comfortable working independently, managing priorities and adapting content based on performance and platform behaviour.

Education

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Qualifications

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Industry Experience

Professional Services, Media & Entertainment, Software & Internet, Retail
    uniE621 Sensory Lip Tint Editorial Concept
    A luxury beauty editorial series exploring lip tint through sensory storytelling and colour-led campaign design. This concept pairs indulgent dessert textures with high-gloss, liquid-inspired styling to visually mirror the product’s finish. From warm caramelised sugar and golden glaze tones to deep raspberry glass reflections, each scene amplifies the tint’s shine, richness and texture through controlled studio lighting and elevated composition. The crème brûlée setting introduces warmth, intimacy and indulgence — highlighting nourishment and softness. The raspberry glass concept shifts into bold, high-impact gloss — using reflective crimson surfaces and fruit elements to emphasise pigment, vibrancy and confidence. Together, the series demonstrates how texture, colour psychology and lighting can transform a simple beauty product into a premium, campaign-ready visual narrative. photo branding graphicdesigner designer…
    uniE621 Sundae: Sensory-Led Beauty Editorial Concepts
    A series of high-end beauty editorial concepts created for Sundae, focused on sensory storytelling and indulgence-driven branding. Each image reimagines whipped shower foam as a dessert-inspired experience, blending food-adjacent textures with premium beauty aesthetics to evoke comfort, nostalgia, and desire. The concepts explore how texture, colour, and mood can communicate fragrance and feeling without words — from rich, cosy hot chocolate tones to soft strawberries-and-cream pastels and playful birthday cake energy. Designed to feel campaign-ready for social, e-commerce, and paid media, the visuals prioritise scroll-stopping composition, product clarity, and emotional pull.…
    uniE608 E-commerce Conversion Content Concept
    A self-initiated social content concept inspired by e-commerce behaviour and impulse purchasing. This project focuses on visually translating the “add to cart” moment into bold, high-impact social content, using colour, product placement and retail cues to trigger desire and action. Designed to demonstrate an understanding of conversion-led messaging, brand recognition and scroll-stopping visuals for fashion and retail audiences. video…
    paper Short-Form Video Strategy (Instagram & TikTok)

    A conceptual short-form video strategy created to explore hook development, trend-led content and storytelling for Instagram Reels and TikTok. Focused on improving audience retention, engagement and scroll-stopping openings through platform-native content.

    paper Social Media Strategy & Content Planning

    A self-initiated social media strategy project focused on defining content pillars, audience direction and posting structure for Instagram and TikTok. This project explores how consistent messaging, platform-specific formats and strategic planning support engagement and long-term growth.

    uniE621 Beauty Product Social Content Concept
    A sensory-led beauty content concept exploring texture, colour and composition to create an immersive, tactile visual experience. Designed for social-first platforms to enhance product appeal and emotional engagement through sensory marketing principles. designer…
    paper Social Media Design & Content Concepts

    A self-initiated social media design project showcasing Instagram content concepts, product visuals and branded layouts. Created to demonstrate social-first design, visual storytelling and an understanding of platform trends and audience engagement.