Social Media Ad for the Thracian Mystery Festival

Ioana Hubanova-Kuncheva
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Created from live footage of the performance, this ad was the main one for the grand finale of the Thracian Mystery Festival in Bulgaria. It was used with paid promotion on social media: Facebook, YouTube, and Instagram.

I chose the most captivating moments and music for the ad’s purposes, and edited it an emotional yet dynamic way to fit the tone of the performance.

The client needed a couple of versions of the ad, which I provided: longer, shorter, horizontal, and vertical.